Self-Care Sunday Trend with Embryolisse Lait-Crème Concentré
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Objective:
Create an engaging user-generated content (UGC) video that taps into the Self-Care Sunday trend on social media platforms, showcasing Embryolisse Lait-Crème Concentré as an essential component of a luxurious and indulgent self-care routine
.svg)
.svg)
Lait- Crème Concentré:
Description:
• Best seller since 1950. The ideal moisturizing care in all circumstances
• Make-up base to moisturize and protect, beauty mask and even cleanser and make-up remover. It is also a soothing after-sun product and aftershave care. As a result: the skin is suppler, more elastic, smoother, plumper, and very soft.
Key Features:
• Multi-purpose: It’s a 6-in-1 product.
• Versatile: Suitable for all skin types, including sensitive skin
• Nourishing: Enriched with shea butter, aloe vera and other natural ingredients to soothe and replenish the skin
Benefits:
• Hydrates and softens the skin, leaving it smooth and supple.
• Creates a smooth canvas for makeup application, extending its wear and enhancing its appearance.
• Gently removes makeup and impurities without stripping the skin's natural moisture barrier.
Key Messages:
• Position Embryolisse Lait-Crème Concentré as a must-have product for indulgent and rejuvenating self-care rituals, particularly on Sundays.
• Showcase the product's luxurious texture, nourishing properties, and versatile applications in enhancing the skin's health and radiance.
• Inspire viewers to pamper themselves and prioritize self-care as an essential aspect of their overall well-being, with Lait-Crème Concentré as their trusted skincare companion.
Content Guidelines:
Introduction:
• Start with a warm and inviting introduction, welcoming viewers to join in on the Self-Care Sunday trend.
• Set the tone for a relaxing and indulgent video experience centered around Embryolisse Lait-Crème Concentré.
Self-Care Ritual Showcase:
• Feature scenes of the content creator engaging in various self-care activities, such as skincare routines, baths, meditation, or relaxation exercises.
• Highlight the importance of taking time for oneself and nurturing the mind, body, and soul.
Lait-Crème Concentré Application:
• Integrate moments of applying Embryolisse Lait-Crème Concentré into the self-care routine, emphasizing its role as a nourishing and hydrating skincare essential.
• Showcase the product's creamy texture, smooth application, and soothing effects on the skin.
Luxurious Ambiance:
• Create a luxurious ambiance with soft lighting, calming music, and aesthetically pleasing visuals, evoking a sense of tranquility and serenity.
• Use elegant props and décor to enhance the overall aesthetic and immerse viewers in a world of indulgence.
Skin Benefits and Results:
• Discuss the skincare benefits of using Embryolisse Lait-Crème Concentré, such as hydration, nourishment, and improved skin texture.
• Showcase any visible results or improvements in the skin's appearance after using Lait-Crème Concentré as part of the self-care routine.
Personal Testimonial:
• Include a personal testimonial from the content creator, sharing their own experiences and insights regarding the effectiveness and enjoyment of using Lait-Crème Concentré in their self-care rituals.
• Encourage viewers to connect with the content creator and share their own self-care experiences in the comments section.
Call to Action:
• Encourage viewers to indulge in their own Self-Care Sunday rituals and incorporate Embryolisse Lait-Crème Concentré into their skincare routines.
• Prompt viewers to explore more about the product on Embryolisse's website or social media channels.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
.svg)
CELEBRATING BEAUTY THE FRENCH WAY: CHIC, EASY, NATURAL, PROVIDING HIGH TOLERANCE AND EFFICACY TO ALL SKIN TYPES
Ever since Embryolisse was created by a dermatologist in 1950, it has demonstrated a unique savoir-faire in minimalist formulation based on the knowledge of the skin’s essential needs: hydration, nutrition and protection.
Embryolisse is a family-run laboratory that designs and manufactures all its products in France, with a rigorous selection of the best natural active ingredients, in eco-designed packaging (historical choice of aluminum, infinitely recyclable).
With its multi-functional products, Embryolisse has always simplified beauty to make it more effective, practical and accessible with a comprehensive selection of products, from skincare to beauty with its Artist Secret range.
Today, the performance and reliability of our products are universally acclaimed by pharmacists and make-up artists all around the world.
Caudalie, Avene, Nuxe, Cerave, Dermatologica
Casual
Caudalie, Avene, Nuxe, Cerave, Dermatologica
Your content
Your uploads
Your content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.
Please note: It may take up to 10 min until your assets are shown here.