Shower prep - pre-travel everything shower
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
A video showing an in shower bodycare regime, using Q+A product to cleanse, exfoliate and moisturise and shaving legs for silky smooth skin.
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Ceramide Shower Cream – The listing isn't live for this product currently but a brief summary of this product: This Ceramide Shower Cream works to gently cleanse and nourish the skin. Formulated with with softening Squalane and a sustainable Ceramide fruit extract made from Pineapples, this shower cream is deigns to protect and hydrate the skin barrier.
AHA Exfoliating Scrub - https://www.qandaskin.com/collections/bodycare/products/aha-exfoliator-body-scrub?variant=40449743126617
Vitamin C Body Cream - https://www.qandaskin.com/collections/bodycare/products/vitamin-c-body-cream?variant=40456590196825
Video requirements –
• Brand name is pronounced ‘Q and A’.
• Film in bright, natural lighting.
• Video must be filmed in a bathroom with bright lighting.
• Shoot in high resolution for enhanced video quality.
• Film on camera app (on mobile device).
• Must be filmed using a tripod to ensure clips are still and focused and both hands are available to be used in content.
• Please ensure fingers and hands look clean/neat.
Key messaging –
- Getting skin ready with a pre-travel everything shower.
- Perfect products for silky smooth skin.
- Exfoliate, cleanse and hydrate skin with this 3-step regime.
- Super moisturising products.
- Prepping skin for a smooth shave
- Nourishing products enhanced with ingredients for strong and healthy skin.
- Gorgeous Scents that complement each other and leave your skin smelling fresh
Story board –
Scene 1 – Have the 3 body care products organised, stood up in a row slightly on an angle on a shower tray, or on the side of the bath, in a relevant space to the video. Film a clip with water running from the shower head in front of them.
Scene 2 – Show the AHA Exfoliating body scrub to the camera, before squeezing some product out into your hands, capturing this clearly for the video. Then Rubbing the product into one leg, then the other, ensuring It covers as much of your leg as possible. Then rinse off in the shower until all product is washed off.
Scene 3 - Show the Ceramide Body Cream to the camera, before squeezing some product out into your hands, capturing this clearly for the video. Then Rubbing the product into one leg, then the other, ensuring It covers as much of your leg as possible.
Scene 4 – With the product on your leg, use a manual razor to go In and shave your legs, with the ceramide Shower Cream as a shaving foam. Make sure to capture a few shaving strokes on each leg for the video. Once shaven, rub the remainder of the product into your leg skin, then rinse off until all product is off your skin.
Scene 5 – Use a towel to dry your skin properly.
Scene 6 – In the same position as you’d been in the shower, or other location in the bathroom, show the Vitamin C Body Cream to the Camera. With your leg in a good position and camera capturing the video at a similar angle to previous products, pump the Body Cream into your hand and then apply to your leg and work in to skin, until fully absorbed. Use circular motions to effectively massage the product in to your skin.
Scene 7 – Show off the results of your skin if possible with a short clip if your leg/legs, with bodycare products arranged neatly in the background. Inspiration link 3 is a good angle for this scene.
A bikini or towel/bath robe can be worn in the content if this is more comfortable while filming, as long as they look fitting to the video content. Please refrain from wearing a swimming costume if your body is fully visible or a dressing gown.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Ellipsis Brands is a beauty brand incubator inspired to deliver meaning and relevance to an ever-changing market. Our ambitious and creative nature, combined with a unique vertically integrated business model, allows us to deliver innovative brand creation.
Brands in our portfolio include ingredient-led skincare brand Q+A and men's grooming brand Percy Nobleman.
In a friendly tone of voice, but delivering educational content to our audience.
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