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Project Summary

Project Name
Xmas Gifting ad for Nip + Fab Kits
Brand
Nip + Fab
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

I would like an ad which talks about how easy it is to find gifts for everyone on your list with the Nip + Fab All Start Gift Sets. There are 5 sets to choose from so there is something for everyone. It would be great to start the video with the creator walking along the street talking to the camera (this can just be a shot of the person holding their phone up and looking at the camera with voiceover as I don't think the audio would be good), I think this is a good pattern interrupt. The idea could be that they say something about how it's always so stressful to go shopping for Xmas gifts, so then it will change to the creator in their home shopping for Nip + Fab gifts online.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

There are five All Star Gift Sets, for the purpose of the video we will just send one. But the creator should talk about all kits, then just mention the one they chose when they go through it.

Main Concept
Script/Description of Scenes

[Scene 1: Girl walking down the street, taking a video of herself while she's walking.]

Voiceover (V.O.): "Already stressed about Christmas shopping? 

Voiceover (V.O.): "...the stress, the crowds, the chaos." (for this part it would be great to have a clip of a very busy area e.g. crowds on the tube to cut in to show the business)

[Scene 2: Scene cuts to a girl sitting on her sofa looking comfy, she's on her phone.]

Voiceover (V.O.): "What if there was an easier way to check off your entire Christmas list?"

[The girl opens the Nip + Fab website on her phone, so we will need some screen shots of scrolling through the website, this should be specifically on any of these pages

https://www.nipandfab.com/collections/gift-sets-1

https://www.nipandfab.com/products/hydration-all-stars

https://www.nipandfab.com/products/brightening-all-stars   

https://www.nipandfab.com/products/barrier-repair-all-stars

Voiceover (V.O.): "Introducing Nip + Fab's Christmas All Star Gift Sets - the ultimate solution for hassle-free holiday shopping."

[Show the creator going to the door and picking up the box, pulling out the products, all beautifully presented]

Voiceover (V.O.): "With five unique kits to choose from, there's a perfect gift for every skin type."

[Show more of a close up of the products in a nice setting, maybe take each one out of the bag and show a close up]

Voiceover (V.O.): "Say goodbye to the frantic rush and hello to convenience, comfort, and joy."

Voiceover (V.O.): "Best of all, they're only £50, meaning you'll save up to 55%!"

[Scene 4: The girl is shown relaxing with a cup of tea, looking content and stress-free]

Voiceover (V.O.): "From the comfort of your own home, you can discover the perfect gifts for your loved ones."

Voiceover (V.O.): "So why stress when you can stay cozy? Make this holiday season a breeze with Nip + Fab."

Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Nip + Fab
Pronunciation
Nip and Fab
Social Media
Category
Beauty/Cosmetics
About

Cruelty-free, vegan and ingredient-led skincare.

At Nip + Fab our goal is simple. Luxury, ingredient-led skincare formulations at high street prices and an ingredient education for everybody. We’ve been making results-driven, accessible formulas for over 10 years, so no matter your age or skin concern, you can find a range that suits you and your skin.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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