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This project requires a physical product
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Product Review for Teeth Whitening Pen
Brand
Whites Beaconsfield
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

This will be a short, sweet and VERY impactful video. We want lots of energy and enthusiasm - this is your new daily essential!!!!

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://whitesbeaconsfield.co.uk/products/whites-teeth-whitening-pen 

The Teeth Whitening Pen is like makeup but for your teeth!! This Teeth Whitening Pen will instantly brighten and whiten teeth - perfect for on the go. 

People will apply this before going on a date, before going out, before taking a selfie - the list goes on! Joel Correy has one on him at ALL times (heard on a radio interview) - look at his teeth and you'll see why! 

This pen will be your new bestie, like lipgloss or aftershave, you need to top it up here and there but it is a MUST have for white, bright and clean teeth :)

Main Concept
Script/Description of Scenes

1: Strong HOOKS are KEY. 

You will only have a few seconds to capture your audience's attention so this is crucial!                                                           

 Examples:                                                                                                                                                                            

  • The ULTIMATE teeth whitening hack applying pen, lots of excitement and enthusiasm 
  • How can (PRODUCT NAME) be this good showing teeth and product
  • Everyone wants to know how my teeth are so white and it is really simple! applying pen, lots of excitement and enthusiasm 

2: Emphasize your own personal story of why you use it! 

Mention the problem you faced ie teeth were stained and how the product has been your solution ie got rid of stains and helps you maintain white and stain free teeth. 

3: Give a short and quick explanation of how and when you use it - highlighting the product's convenience! 

This will help the viewer decide whether or not the product is for them and give them a bigger insight into how and when you use it. 

4: Call to action 

Make it relatable -close your video pointing people to purchase if they are facing a similar problem and want it resolved! 

Show energy, enthusiasm throughout and show off your teeth, giving them a clear view of how well the product has been working for you!

Additional information

We want this video to be as natural as possible! BIG UP the teeth whitening pen, sell it to the viewer and most importantly show off your gorgeous white teeth :)

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Whites Beaconsfield
Pronunciation
Whites Beh-kuhnz-field
Social Media
Category
Beauty/Cosmetics
About

Whites Beaconsfield are the UKs Leading Provider of Non-Peroxide Teeth Whitening Products! At Whites Beaconsfield we have one core focus, putting smiles on the face of our customers in the safest and most cost effective ways possible. We have spent years extensively researching and developing our teeth whitening formula and are proud to have curated what we believe is the best non-peroxide formula in the world. 

We are FUN, innovative and have a passion for making people smile so when looking for Creators we always look out for energy, enthusiasm and lots of creativity!

Brand Guidelines

The Ordinary 

Tone of voice

Enthusiastic 

Upbeat 

Fun 

Playful 

Casual 

Friendly

Competitors/similar brands

The Ordinary 

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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