While I Tell You Why: Part 1
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
skincare GRWM, ASMR style video
Please also apply to Part 2 as this will be a combined project!
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Vitamin C Day Serum, Daily UV Glow
Get ready with me style video. Talent showing us their skincare and makeup routine before starting the day. They hook us in by stating “Let me tell you why skincare is actually a waste of time”... They never actually follow up on this throughout the video. They apply the Vitamin C Day Serum, then do their makeup (please use whatever products you regularly use, but do not show any of the labels or mention directly any of the other brands used in this section. There’s an ASMR component to video (i.e tapping each package). Sassy attitude. At the end they spray the Over Makeup Mist SPF and promise to be back later with “more reasons”....
Please do not wear any branded clothing and avoid excessive jewellery.
Please keep TikTok safe zones in mind. We’ve included a safe zone guide in the link section we’d like you to follow.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Shaping perceptions, decisions and behaviour for people and brands who want to do more than just move the needle.
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Please refer to project briefs
Please refer to project briefs for individual TOV notes, as each client and project may be different
Please refer to project briefs
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