Personal experience of Dental pod
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
A very natural UGC advert that talks about an experience that has just happened at the dentist. Inspiration videos show one natural tiktok from hismile and an advert that has done well for us. Aim is to have a style like the tiktok but talking about the same narrative as our winner!
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Why did no one tell me about hidden bacteria and plaque on my retainer
[Holding up retainer to camera with face]
I just got back from seeing the dentist and apparently I need not one not two but three fillings
According to this report he gave me it was most likely due to not cleaning my retainer properly and letting acidic bacteria build up.
[Going close to camera with piece of paper that looks like a report before reading it ]
I thought giving it a scrub with a toothbrush every night was enough but apparently not
My dentist made me buy this device called a dental pod… I know more money i have to give to them… typical. I’m pretty sceptical but thought I would test it out with you guys
[Bringing up dental pod to camera ]
So it says all you do is fill it with water and place your appliance in the water, as you can see its a little dirty but not too bad
[Fill with water from top down position and then show dirty appliance close up with some noticeable grime. Place it into the water and turn on]
Apparently it works by using ultrasonic waves that scrubs everything away on the microscopic level.
[Ideally keep the camera in same potion and show it cleaning. [Like the cleaning part of this video](https://drive.google.com/file/d/1mP0EuClWFwqDifQQpg2g33Mh0PJtzHA/view?usp=sharing), you can fast forward the footage to make it shorter. Make sure to voice over separately as the machine noise is loud on camera.]_
Wow that's actually really impressive looks and smells alot cleaner. Fair play this looks like it could be a lifesaver.
[Removing the noticeably cleaner appliance from the water and showing to camera]
These feel amazing!
[Turn the camera to you and put the retainer on teeth]
https://docs.google.com/document/d/1NmkHD-DBLq3gQpGL6SspGujKLfW10LhWNgIKMPzVD9s/edit?usp=sharing
Feel free to adapt the script to your own tone of voice! Make it sound natural and authentic to you :)
They need to have a clear oral appliance of some sort, it must be quite new
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
- No blurry footage, not being able to see the product or you clearly
Start with a different hook - your choice!
https://docs.google.com/document/d/1c8PGs0SiRrapqLshKcgO5R_8LFOWe6KSQRVdOypsQJ4/edit?usp=sharing
Slightly different middle section in bold
REPLACE:
"My dentist made me buy this device called a dental pod… I know more money i have to give to them… typical. I’m pretty sceptical but thought I would test it out with you guys
[Bringing up dental pod to camera ]
So it says all you do is fill it with water and place your appliance in the water, as you can see its a little dirty but not too bad
[Fill with water from top down position and then show dirty appliance close up with some noticeable grime. Place it into the water and turn on]"
WITH:
"My dentist gave me this device called a dental pod which is meant to be a mini washing machine for your retainer and guarantees to make it hygienic and safe to wear.
[Bringing up dental pod to camera ]
I’m going to give it a go now, so it says all you do is fill it with water and place your appliance in the water, as you can see its a little dirty but not too bad
[Fill with water from top down position and then show dirty appliance close up with some noticeable grime. Place it into the water and turn on]"
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Zima Dental is the world's premier brand focused on the oral appliance journey, sold in over 40 countries worldwide and recommended by 1000s of dentists. Through the interdisciplinary collaboration of leading experts at the Zima Dental research centre, we have pioneered groundbreaking innovations that go beyond traditional oral appliance care, offering smarter and more efficient ways to maintain your oral health. Zima Dental is committed to transforming the oral appliance journey with a straightforward promise – to make millions of peoples lives better through state-of-the-art oral appliance solutions that truly make a difference.
Hismile are the key role model in our niche. We do lean slightly more professional and premium though.
professional but relatable
Hismile are the key role model in our niche. We do lean slightly more professional and premium though.
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