Women 40+ Who Love Skincare
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Women 40+. Please be a skincare enthusiast who knows how to make products look beautiful, has a warm demeanor and can speak authentically to the camera.
Product review video: highlight how the products have helped your skin, the texture/other positive qualities of the products - specifically around how fine lines have been reduced and your skin is more hydrated since beginning to use Highborn and how much more confident you feel. No script so please provide authentic feedback.
Product in action video: show product on your face/skin.
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The Four Phase Day and Night Collection from HIGHBORN London is designed to provide deep overnight replenishment and ultimate daytime nutrients, aimed at helping users look and feel young and healthy. It's marketed as the perfect luxury skincare collection for both day and night use
Please create a video with a genuine review of the product! Create a script that is unique and authentic to you - remember to include the essential UPs of the product
Please film direct to camera in a well lit environment like in your bathroom or in front of a window during the daytime.
Film lots of b-roll clips of you using the product and showing it upclose, unboxing it, etc.
Here's how you can structure your script:
- highlight how the products have helped your skin, the texture/other positive qualities of the products
- talk about how this compares with other products you've used, careful not to name any names
- particularly specify how fine lines have been reduced (not in a negative way to fine lines, embrace ageing!)
- your skin is more hydrated since beginning to use Highborn
- talk about how much more confident you feel
- talk about how excited you are to keep using it and notice a difference
Remember to start with a hook and end with a CTA.
You're welcome to share a proposed script for review before filming!
PLEASE DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
PLEASE DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
THANK YOU! :-)
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HIGHBORN London is a premium skincare brand that embodies the fusion of nature-inspired innovation with luxurious, high-performance products designed to empower individuals in their skincare journey. Founded amidst the founder's personal battle with breast cancer, HIGHBORN London is deeply rooted in a mission to offer not just skincare, but a beacon of support and resilience for those facing life's toughest challenges.
What HIGHBORN London Does:
HIGHBORN London offers a range of skincare products that cater to the needs of individuals looking for effective, natural alternatives to conventional beauty solutions. Their portfolio includes innovative formulas like the Bakuchiol Youth Elixir and Night Elixir, designed to provide age-defying benefits, hydration, and rejuvenation without harsh chemicals. The brand is dedicated to harnessing the power of natural ingredients to deliver visible results and enhance skin health.
Values of HIGHBORN London:
Empowerment Through Beauty: HIGHBORN London believes in empowering individuals by providing them with skincare solutions that boost confidence, promote self-care, and allow them to feel proud of their skin at any age.
Innovation and Nature: The brand values the balance between innovative science and the power of nature, ensuring each product is both effective and gentle on the skin.
Community and Support: Born from a personal journey with cancer, HIGHBORN London is committed to building a supportive community. It's not just about selling products; it's about uplifting and supporting individuals through their life challenges, including health struggles.
Quality and Luxury: HIGHBORN London is synonymous with quality and luxury. Each product is crafted with care, using high-quality ingredients to ensure an indulgent skincare experience.
Sustainability and Ethics: The brand is dedicated to sustainability and ethical practices, from sourcing ingredients responsibly to minimizing environmental impact in packaging and production.
Inclusivity: HIGHBORN London champions inclusivity, creating products that cater to a diverse range of skin types and concerns, ensuring everyone can find something suited to their unique needs.
In summary, HIGHBORN London stands as a beacon of luxury, empowerment, and natural beauty, offering more than just skincare products but a community and support system for its customers. The brand's commitment to innovation, quality, and compassion makes it a distinguished name in the beauty industry, appealing to those who value the convergence of luxury skincare with meaningful values.
HIGHBORN London
Naked and Thriving, 47Skin, BeautyPie
Casual, friendly like a customer.
Naked and Thriving, 47Skin, BeautyPie
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