A piece of video content packing a suitcase to go on holiday, with the focus on unboxing the travel trio kit to pack too.
Travel Trio Bodycare Gift Set
There’s no need to compromise on your bodycare routine when travelling with this three-step regime to hydrate, smooth and soften! Our Travel Trio Gift Set contains a Hyaluronic Acid Body Wash, AHA Exfoliator Body Scrub, and Ceramide Body Lotion, all in exclusive hand-luggage friendly 50ml sizes.
Video requirements –
• Brand name is pronounced ‘Q and A’
• Film in bright, natural lighting
• Film in a home setting, i.e bedroom or other clean space
• Shoot in high resolution for enhanced video quality.
• Film on camera app (on mobile device).
• Must be filmed using a tripod to ensure clips are still and focused and both hands are available to be used in content.
• Please ensure fingers and hands look clean/neat.
• When packing other skincare in the video, please only pack the Q+A skincare products sent to you.
• Film in similar style as inspiration videos, fast paced and snappy clips.
Key messaging –
Story board
Scene 1 – With an angle similar to shown in inspiration videos - Lay suitcase out in clear space in room, unzip, lay it out open.
Scene 2 – Start to fill with spring/summer clothes, such as dresses, shorts, playsuit, skirts, tops, bikini ect. In either way of the stop motion styles show in the inspiration videos. Please avoid using clothes such as jumpers, leather trousers, hoodies and other heavy weight clothing that doesn’t fit the summer theme. Don’t worry about using packing cubes.
Scene 3 – Pack a couple of pairs of shoes such as slides, sandals, trainers.
Scene 4 – Using a Cosmetic bag, pack the Q+A Skincare products sent out to you, in the same style as packing the other items. If you have a cubed or clear make up bag that lays down this will be preferred. Zip this bag up and place it in the suitcase.
Scene 5 – Slow the pace of these clips down slightly to create more of an emphasis on these products. Hold the Travel Trio Body care Gift Set in front of the camera, gently move it from side to side. Then begin to unbox the gift set, opening the top of the box and pulling the products out one at a time, so they come out with ease, front of pack facing the camera.
Scene 6 – As you pull each product out of the box in turn, then hold them up to the camera, without the giftbox in the background, turn them from side to side slightly, then include a small swatch of the product on the back of your hand, or directly coming out of the tube (as seen in reference video 3).
Scene 7 – Pack these 3 products in a cosmetic bag, then add a couple of other hygiene products such as toothbrush, flannel ect.
Scene 8 – Add a few remaining things to the suitcase suitable to take on a summer holiday such as a book, hair styling tools ect.
Scene 9 – Secure the suitcase with the straps provided in a suitcase. Close the case, zip it up and pull the case off screen.
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Ellipsis Brands is a beauty brand incubator inspired to deliver meaning and relevance to an ever-changing market. Our ambitious and creative nature, combined with a unique vertically integrated business model, allows us to deliver innovative brand creation.
Brands in our portfolio include ingredient-led skincare brand Q+A and men's grooming brand Percy Nobleman.
In a friendly tone of voice, but delivering educational content to our audience.