ATHANASEĀ® - Superfood Blend For Men by SALIENTSĀ®
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary
The Brief
Looking for male content creators to help create reels for my superfood blend for men.
Want to spread awareness of a health issue that testosterone levels in men are declining generation-to-generation (average 22-year old today has the same testosterone levels of a 67-year old) and sperm counts have fallen over 50% in the last 50 years.
In response I have created a superfood blend that is specially formulated for men. It contains 16 superfoods, some of which have been used in medicine for 100s of years. It contains ingredients like Shilajit, Maca Root, Ashwagandha, Fenugreek, Ginger, Lion's Mane Mushroom and more. We also actively promote living a healthy lifestyle, such as training regularly, eating well etc in conjunction with consuming supplements.
Brand name and product name are capitalised: SALIENTS® and ATHANASE®
Brand tagline is: Make Your Ancestors Proud
ATHANASE marketing brief: https://docs.google.com/document/d/1gxMdOhYPMrcnGKd266tzCU8MWlYZTMmLmCzUvKXj9kk/edit?usp=sharing
Content Creator Brief:
https://docs.google.com/document/d/1e6NWO51ynOvSWxF1RG-u_XBAzXsC5J2ZkRUlwhZhyoM/edit?usp=sharing
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I have created a superfood blend that is specially formulated for men. It contains 16 superfoods, some of which have been used in medicine for 100s of years. It contains ingredients like Shilajit, Maca Root, Ashwagandha, Fenugreek, Ginger, Lion's Mane Mushroom and more. We also actively promote living a healthy lifestyle, such as training regularly, eating well etc in conjunction with consuming supplements.
Content Creator Brief:
https://docs.google.com/document/d/1e6NWO51ynOvSWxF1RG-u_XBAzXsC5J2ZkRUlwhZhyoM/edit?usp=sharing
I was thinking loosely something along the lines of this, but there is complete freedom to adjust to your style and if you have ideas please share
Script:
[Scene: The male content creator is in a gym or other workout setting, giving a sense of activity and health. He holds up a pack of ATHANASE®.]
Content Creator: "Hey guys, listen up. Did you know that in the last 50 years, men's testosterone levels have been dropping, and sperm counts have decreased by 50%? That's huge!"
[Shifts to a more informative and serious tone.]
Content Creator: "That's where ATHANASE comes in. t's a powerful blend of superfoods specifically for us men. We're talking about ingredients like Shilajit, Maca Root, Ashwagandha, Fenugreek, and Ginger – plus 11 other superfoods, all aimed at boosting men's health."
[Shows ATHANASE® more closely to the camera.]
Content Creator: "Our health isn't just about looking good. It affects how we feel every day, our performance in training, the quality of our relationships, and even our confidence. It's crucial that we take active steps to look after it."
[Demonstrates how to use the product – mixing it with water or into a smoothie.]
Content Creator: “Incorporating ATHANASE into your daily routine is easy. Just add it to water, or mix it into your smoothies. It's all about making a positive change for your health.”
[Ends with an encouraging and motivational tone.]
Content Creator: “So let's step up and take control of our health. Make ATHANASE® a part of your daily life and let's live up to the legacy of our ancestors. Make them proud, guys.”
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