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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Day-in-life with Gener8 Rewards for FB & IG feed
Brand
Gener8
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We are looking for genuine UK-based content creators to promote Gener8, an app that allows people to earn real-world rewards in exchange for their data. This project is about showing how you can save on costs of living in your everyday life with Gener8 rewards by showing how you used them throughout the day.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Free Gener8 app allows you to earn points from your data that you can spend on our rewards platform (new rewards every week!): from gift cards and free items to auctions, exclusive discounts and charity donations. Your data is staying safe and anonymised. 

Gener8 was backed by 3 Dragons in Dragons Den and featured in BBC morning show.

Main Concept
Script/Description of Scenes

Create vlog style "day in the life" clips edited together for a connected story: 

3-5 clips highlighting elements of your day and how you use Gener8 rewards within your day. 

Here's a small example of how your "Day in the Life" might look; 

  • •First thing's first, let's get the kettle boiled and make ourselves a Cafetiere full of Pact Coffee (Cafetiere and coffee are rewards we will send you - the same ones our users can redeem on our platform)
  • • I guess now we should get ready for the day...how about a shave with free Harry's Truman Razor / OR using Free Wild Deodorant refill 
  • • Next up, to the gym! Using my free month of the Fitness First membership from Gener8 rewards (can be shot just outside of any of the Fitness First branches)
  • • Dinner? Sorted thanks to some free Simply Cook sachets. BOOM! (OR getting a free sausage roll from Greggs with a coupon from Gener8)
  • • Winding down and getting ready for bed, but your skincare need some love? Call in some Grüum and sleep like a princess/prince

The purpose of this content is to highlight how Gener8 rewards can really lend a hand in your day-to-day life (in a natural way, of course)! Show the total savings in the day in ££ and points equivalent.

Feel free to show the rewards on the screen / the redemption process.

CTA:  "Get free Gener8 app now & claim 10 bonus points right away!" (or similar)

Additional information

We will be sending rewards to use in the video, please don't record the content before you receive it. 

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Gener8
Pronunciation
"generate"
Social Media
Category
About

Gener8 turns your online data into real-world rewards: from gift cards and gadgets to exclusive offers and charity donations! It’s time YOU get rewarded for YOUR data.

Gener8 is backed by 3 Dragons from the BBC’s Dragons’ Den. More than 750,000 people already use Gener8 on desktop & mobile!

We are now focusing on promoting our Android and iOS apps.

HOW IT WORKS:

  • Connect apps to Gener8
  • See the data they hold on you in a cool new way
  • Anonymise your data and earn points from it
  • Spend your points on: gift cards, gadgets, exclusive offers, charity donations & more!

Rewards are available in the UK only.

Brand Guidelines

Brave browser

https://account.yougov.com/gb-en/join/main

Caden

https://freecash.com/

Tone of voice

We prefer casual, genuine and lightly humorous ToV. 

Competitors/similar brands

Brave browser

https://account.yougov.com/gb-en/join/main

Caden

https://freecash.com/

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
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