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Project Summary

Project Name
Spot The Difference
Brand
Hiatus
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

Two person skit with two phones involved (as props).

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Utilize phone to showcase with screens displayed - Screens: https://f.io/btA12j8b 

Main Concept
Script/Description of Scenes

Detailed brief: https://docs.google.com/document/d/18SAiC80mUjHOCPCU2cNPvttOce83puUQljHC7UqX-8c/edit?usp=sharing 

Scene: A bright, modern living room. Alex and Jamie are sitting on a couch. Alex holds up two identical-looking smartphones.

Alex: (holding up two smartphones) Hey, can you tell the difference between these two phones?

Jamie: (squinting) Hmm, no? What’s the difference?

Alex:  (smiling) Well, one of these phones has Hiatus, and the other doesn’t. And trust me, that makes a huge difference in saving money.

Jamie: Hiatus? How does taking a break help with finances?

Alex:  (puts down one phone) Let me show you. Hiatus is an app that tracks all your subscriptions in one place, and helps you cancel the ones you don’t want.

Jamie: Oh, it’s all in one app. Cool.

Alex: No more wasting time on hold or navigating complicated websites. Plus, they’ve got the ability to find and detect bills that can be lowered, and lower them for you so you’re always getting the best rates.

Jamie: (excited) Wow, I didn’t know I could save so much on my phone bill.

Alex: Seriously all you gotta do is click download.

Jamie: (clicks on the phone to download) Thanks for letting me know, I just got it.

Alex: No problem,With Hiatus, you’ll never have to worry about surprise subscription fees ever again.

Jamie:  (phone lights up in a glow VFX) Ah, I can already feel the difference!

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Hiatus
Pronunciation
Social Media
Category
Apps
About

Hiatus is a financial app that helps people cancel their forgotten subscriptions, lower their monthly bills, and set custom budgets.

Brand Guidelines

Rocket Money, the new Truebill

Tone of voice

Humor but with overall a professional tone.

Competitors/similar brands

Rocket Money, the new Truebill

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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