UGC Creator for Fashion brand
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We are looking for a female content Creator to shoot 2 x videos for a fashion brand. One video needs to be a selfie style, talking to camera in French about the dress, the other video can just be you modeling the dress and no VO, The ad will be used for the French market and we'd like 2 concept in which to edit and add captions aligned to platform best practices and showcasing the key USP's of the dress. We will send you a mid length linen dress to wear in the shoot and we'll require you to say some key points about the dress to drive awareness of the brand.
TIP: Please share your idea and your size for the dress
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Blue linen dress to wear in the shoot which will be provded
2 x concepts - please prepare a script/storyboard for each video and share it with us for review.
1 indoor selfie style in front of a mirror and 1 outdoor - A garden or nice backyard could fulfill the outdoor concept.
Examples:
“I packed 4 outfits for trip to Portugal, but I bet I’ll end up wearing this every day…”
“I had to hide this from my daughter because she keeps borrowing it from my closet…”
“If you don’t wear shorts but want your legs to breath, this is the perfect alternative for you…”
Next, include an intro to the product, mentioning Frank & Eileen and the product name:
Examples:
“This is the Rory Maxi Dress from Frank & Eileen, and I’m obsessed.”
“This is a linen button-up dress from Frank & Eileen, and it’s called the Rory.”
You can refer to this style as:
- The Rory
- The Rory Dress
- The Rory Maxi Dress
- The Rory Maxi Dress in Blue Classic Linen
Share your own Personalized Product Pitch, touching on at least these 3 main themes:
- Travel: Why is this piece good for travel? Comfortable for an overnight flight, easy to pack…any upcoming trips this piece is perfect for?
- Favorite Details: Why do you love this piece? What are your favorite details? What makes it unique to other pieces in your wardrobe?
- Styling: How else would you style it? Dress up vs dress down? Where else would you wear it? Beach cover-up to dinner?
CTA: End with an outro, mentioning Frank & Eileen and the product name:
Examples:
- “I just love it so much! Again, it’s the Rory from Frank & Eileen, and they have a ton of other colors on their website too!
- “So if you’re looking for your new summer go-to, the Rory dress from Frank & Eileen is a must.
- You need it, your mom needs it, your best friend needs it… there’s a reason everyone loves the Rory from Frank & Eileen.
Deliverables:
- Video 1
- Video 2
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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We produce social media creative assets for clients on a global scale.
Working with hundreds of clients across FMCG, Retail / Ecom, Tech, Travel and QSR's.
We're constantly looking for UGC creators to represent our clients in a variety of feed, story and Reels ads.
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