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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
B.I.G. Mouth Lip Plumping Oil Gloss
Brand
Polite Society
Brand
Website
Compensation for this project
$120
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

B.I.G. Mouth Lip Plumping Oil Gloss - WHAT IT DOES Blow your mind (and your lips up) instantly and over time with our exclusive hydrating formula that’s not for the faint of heart. Infused with a shot of our special Blueberry oil, organic Infinity pepper and Ginger root oil.   

HOW TO USE: Begin with clean lips. Apply desired amount by using our applicator in a back-and-forth motion, starting in the center of the lips and blending outward. Distribute product evenly across top and bottom lip for a perfectly plump pout. 

Content must be speaking to camera and sharing how much you love this product! 

Please make sure your content is taken in good light or natural light if possible, leave extra space around you in frame, be in center of frame. We want this to feel organic and true to you so be yourself and have fun!

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Main Concept
Script/Description of Scenes

Open your video with a compelling hook. I provided options below *** Please speak clearly and make sure audio quality is clear

HOOK optional openers: 

  • "This is how you get a B.I.G. Mouth." 
  • “It hurts so good! It hurts like crazy-I love it” 
  • "wow! These results are INSANE!" (genuine)

BODY:

Content must be speaking to camera and sharing how much you love this product! Content to include: 

  1. Apply B.I.G. Mouth to bare lips and feel the burn! We say it hurts so good ;)
  2. React to the burn – we want this content to be fun!*
  3. Wait 10-15 minutes to see the full effect of B.I.G. Mouth
  4. Show before image on screen next to after to really show how well it works for you!

CTA optional closer: 

"10/10 recommend!" or "these results speak for themselves!" or "who needs lip injections with this lip plumper?!" or "Polite Society really did this!! B.I.G. Mouth is the best lip plumper I have ever used!"

---

B.I.G. in B.I.G. Mouth stands for our ingredients:

Blueberry Oil, Infinity Pepper, and Ginger Root Oil

*Keywords: hydrating, plumping, instantly plumper lips, high shine, nourishing

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Polite Society
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

Polite Society

We are very excited to introduce you to Polite Society, a trend-setting, clean makeup brand created by Jerrod Blandino & Jeremy Johnson, the iconic founders behind Too Faced Cosmetics! We would love to discuss a partnership with you!

 

Polite Society is a creative, rebellious, and modern collection of high-performance, vegan, & non-toxic cosmetics created using cuttingedge-science innovation to redefine clean beauty for the modern world. We say NO to toxic ingredients and toxic people. We believe cruelty, bigotry and hate are just as harmful as parabens, phthalates, and formaldehydes. We say YES to good vibes, good actions and good, clean ingredients. At Polite Society, we may be clean, but we're never boring. In our Polite Society, YOU are the trend. Polite Society is available exclusively at Ulta Beauty. 

 

Be polite here:

https://politesociety.com 

https://www.instagram.com/politesocietybeauty/ 

https://www.tiktok.com/@politesocietybeauty 

Brand Guidelines
Tone of voice

fun, sassy, confident

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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