Testimonial for MenoFriendĀ®
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We're looking for an authentic direct-to-camera testimonial, that feels like a friend sharing advice and empathising with the viewer, who may be experiencing Menopause.
We're also keen to get b-roll (5 - 10 second clips) that can be weaved into the testimonial where you see fit.
Structure of Testimonial
- Address common symptoms, call out the problem
- Position product as a solution to that problem
- Share positive results
- Re-affirm decision by highlighting key USPs
- Certify results with other testimonials
- Reiterate positive impact
- Encourage viewers to try it too
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MenoFriend® is an acclaimed formula of clinically tested botanicals, minerals and phytoestrogens to relieve common symptoms of menopause and peri-menopause.
Research results here highlight the key symptoms it relieves.
Visual: Speaking directly to camera, leaning against kitchen counter.
Hook: Hi, I'm XXX, and I'm a woman in my 40s. Today, I want to share my journey with you, especially for all the amazing ladies out there going through menopause or perimenopause.
Script:
Menopause hit me hard. The brain fog, mood swings, hot flushes, poor sleep, and constant fatigue were making each day a real challenge.
That's when I came across MenoFriend® by DRVegan. I’ve been taking their capsules once a day for the last (pause to think) month and a half, and I’ve really started to feel a difference in the last 2 weeks!
Visual: bring it into frame so it’s visibly on the counter.
It's an incredible formula of clinically tested botanicals, minerals, and phytoestrogens designed to relieve common menopause symptoms.
Visual: hold up and read the package
[Text overlay: pop up one by one]
You might have tried other options, and like me, you might have felt frustrated at times. Actually, one of the things that drew me to MenoFriend® was that it's a natural alternative to HRT.
Visual: keep holding it throughout the video
[Text overlay: can be taken alongside or without HRT]
Oh, and it doesn’t stop there! I feel better this week than I did last week. Week after week, your hormones and body should adapt to the formula.
I have less hot flushes, less anxiety, and my bloating has reduced. (For this part, please freestyle about your own experience with menopause and how this product has helped you, so it sounds authentic)
The nutritionists behind MenoFriend® really know their stuff. It's formulated with the most bioavailable, high-quality ingredients. And you can reach out to their team for expert nutrition support whenever you need it.
[Text overlay: pop up “Plastic-free and certified home compostable packaging” and
“Zero nasty additives, fillers or animal ingredients” ]
So, please don't lose hope. MenoFriend® has brought relief to so many women, and I believe it can help you too. Last time I checked they had around 4000 reviews on Trustpilot!
[Text overlay: 88% of customers found relief from their symptoms within 4 weeks]
CTA: If you're going through menopause or perimenopause, don't wait any longer. I highly highly recommend giving MenoFriend® a try, and I hope it brings you the relief and support you deserve.
Other visuals to film, that can be slotted into the original direct-to-camera footage:
- Showing the package come through the letterbox
- Unboxing
- Taking one capsule
- Depicting the following: brain fog, mood swings, hot flushes, poor sleep, and constant fatigue, in various angles around the house
- Spending time with family in the lounge, looking happy
DO:
- Please film in natural bright light
- Add engaging captions to your video, and remember to submit the version with and without.
- Shoot high-res
DON’T:
- Don’t say tablets, say capsules instead. (Capsules are much cleaner!)
- Don’t over edit photos, we like natural for body positivity.
- Don’t have more than 2 capsules out at a time for regulatory purposes.
- Don’t take our product alongside other brands and especially not tablets.
- Don’t show the pouch ripped open in photos, it should be sealed.
Other visuals to film, that can be slotted into the original direct-to-camera footage:
- Showing the package come through the letterbox
- Unboxing
- Taking one capsule
- Depicting the following: brain fog, mood swings, hot flushes, poor sleep, and constant fatigue, in various angles around the house
- Spending time with family in the lounge, looking happy
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At DR.VEGAN we care about your health, whatever your diet. Everyone deserves to support their own health without compromising the planet. Our supplements are formulated to protect both simultaneously.
We bring clarity, ethics and expertise to your nutrition and wellness. Made in the UK and led by science, our unique formulas are created by expert nutritionists with clinically studied plant-based ingredients, that work.
We use the most bio-available, effective ingredients at optimal levels to make a real difference to people's lives. Our formulas contain zero nasty additives, zero animal ingredients and zero bulking or anti-caking agents. Clean, 100% vegan and accessible for all. Packaged in plastic-free and home-compostable pouches, with your stylish and convenient refillable Pill Tin in your first order. We're plant-based inside and out.
https://www.wildnutrition.com/
https://www.yourheights.com/
We are expert and honest. We educate people in nutrition and health, but also like to break taboos and discuss topics openly so no one feels they are alone in their health concerns.
https://www.wildnutrition.com/
https://www.yourheights.com/
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