Can you believe this fresh - faced glow is just from using an SPF
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
A video using the Q+A Peptide Anti-Ageing SPF 50 Daily Sunscreen, expanding on how much of a glow this product provides to skin, while highlighting USPs.
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Q+A Peptide Anti-Ageing SPF 50 Daily Sunscreen
Shield your skin from the damaging effects of the sun with this lightweight, non-sticky daily sunscreen. Infused with collagen-boosting Pre-Peptides and brightening Adzuki Beans, this hybrid mineral formula not only offers broad-spectrum protection against UVA and UVB rays but also promotes a rejuvenated, youthful and supple complexion. When absorbed, expect minimal white cast and a protected, hydrated and radiant complexion.
Key Messaging:
- • SPF 50 protection
- • An ingredient-led formula
- • Best suited to mature or dull skin types
- • Leaves your skin glowing and radiant
- • Broad spectrum protection (UVA and UVB)
- • Absorbs into skin leaving no residue and minimal white cast
- • Non-greasy and light weight, works well under make-up.
- • Helps to brighten complexion with continued use
Script:
Hook: Can you believe this glow is from using an SPF?
Scene 1: Show skin with product fully applied and absorbed into skin.
Script 1 - Can you believe this glow is from using an SPF?
Scene 2: Show product, hold up to camera or hold next to your face.
Script 2: ‘I’ve been using the Q+A Peptide SPF 50 Anti-Ageing Daily Sunscreen and I’m in love! It makes my skin look so healthy and fresh.’
Scene 3: Start applying product to your skin, use at least 2 pumps and distribute evenly across your skin before rubbing in.
Script 3 – ‘It’s super lightweight but still leaves my skin feeling as hydrated as my usual daily moisturiser and I love using it as a glowy base for my make up.’
Scene 4: Continue to rub product in, making sure it’s fully absorbed.
Script 4 – Because of the Broad Spectrum SPF 50 protection, I know my skin is shieled against all types of sun damage.
Scene 5: Finish rubbing product in to skin. Show off the glow of your skin, turning your head from side to side.
Script 5 – It’s not just for mature skin either! The collagen-boosting Pre-Peptides promote a plumper complexion, which helps the skin to look fresh and radiant no matter your age.
Scene 6: Showing skin off again, looking happy smiling ect, holding product up next to your face.
Script 6 – ‘This glow is the reason it has become a staple in my daily routine!’
Age: 25+
Skin Type: Normal skin – Healthy and radiant
Ethnicity: White, Female
Location: UK based
Requirements:
- · Brand name is pronounced ‘Q and A’
- · Film in bright, natural lighting
- · Film in a home setting, i.e. bathroom, bedroom or other clean space.
- · Shoot in high resolution for enhanced video quality.
- ·Film on camera app (on mobile device)
- · Video must clearly show application to face.
- · Script can be adapted slightly to suit tone of voice of creator, as long as key messaging is covered.
- · Please record script as a voiceover, rather than speaking it whilst recording the scenes.
- · Ensure the timings of the voiceover align with the scenes when editing.
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Ellipsis Brands is a beauty brand incubator inspired to deliver meaning and relevance to an ever-changing market. Our ambitious and creative nature, combined with a unique vertically integrated business model, allows us to deliver innovative brand creation.
Brands in our portfolio include ingredient-led skincare brand Q+A and men's grooming brand Percy Nobleman.
In a friendly tone of voice, but delivering educational content to our audience.
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