Taskrabbit: dream home (DE)
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
The video's key message is to communicate the idea that Taskers can help upgrade your home via a wide range of services. We would like the video to open with the transformation (before/after) - see "finger snap" inspo link. From assembling furniture to mounting a gallery wall or transforming a wardrobe, it's a game-changer that can help turn your vision into a reality and transform your home without the DIY hassle and in very little time. It also needs to emphasise trustworthiness.
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We would like you to show our app screen from Taskrabbit, where there is a search bar so users can type the category they are looking for. If you are showing the screen with Tasker photos, please blur them out.
Please share script ahead of filming - let us know which Hook you will do, as there are 2 creators on this project so we need to ensure you do different ones.
Our primary audience includes individuals in Berlin who require home services, from furniture assembly and mounting to minor home repairs. We want to emphasise reliability, trustworthiness, speed and convenience in our messaging. For example, Taskrabbit on Trustpilot has an excellent review of 4.5.
Visual for the hook: transition effect to show the before/after task but with the voice over focusing on a different aspect of the value proposition:
Hook 1: inspirational (example "I finally had my dream ceiling lamp installed in my living room!")
Hook 2: practical (example "looking for a solution to finally tackle some home tasks and upgrade your space?")
Highlights:
- Taskrabbit offers a wide range of services to help upgrade your home.
- Same-day services available
- Reliable local taskers
- You choose the Tasker you want to book based on their hourly price, skills, and client reviews.
*Mention at the end of the video to download the app to book a Tasker now.
**If you showcase that you need to assemble anything, we suggest avoiding demonstrations of straightforward tasks such as assembling chairs or tables.
Captions formatting: - It should be located between the middle and bottom of the video.
- We recommend using white with black around the text, similar to this video https://drive.google.com/drive/folders/1JHQavV4ljQzVD68Tjy1x_dSnnIDi3X4b
Make sure it is easy to read.
- Review the caption before submitting the video, and look for spelling mistakes.
- Taskrabbit is only one word (Task Rabbit or TaskRabbit is incorrect)
- If the word "Tasker" is mentioned, use with the capital "T" (not tasker)
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Taskrabbit is a same-day service platform that instantly connects clients with skilled Taskers to help with odd-jobs and errands, so they can be more productive, every day.
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