We are looking for a video that captures the tasty drinking experience of our alcohol-free spritz alternative in an entertaining and engaging way. 

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1.Unboxing / Hook & Introduction (10 seconds):

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Start the video with a hook like “who is drinking alcohol?” or “drinking alcohol is so outdated”, or similar. 

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• Start showing the bottle up close or taking it out the box (unboxing style), 
• commenting on how you want to enjoy delicious drinks/cocktails but not wanting a hangover the next day. 
• Mention that REBELS 0.0% is an exciting and tasty alternative to alcoholic drinks… and that water, sugary sodas or juices or sirup-based “virgin cocktails” are for kids or too boring.
• While you open the bottle and start mixing the drink (below you’ll find the step by step to do it), go on about emphasising how popular the drink is, how surprisingly good it smells, and all without the hangover/unwanted side effects and even with much fewer calories than the alcoholic version…

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2.Tutorial / Mix it! (10 seconds):

• Highlight that this product is a drink base and needs to be mixed, and that you can either mix it with tonic or alcohol-free sparkling wine (or sparkling wine with alcohol for a spritz with less alcohol). 
• Show how you mix the drink:
  •  -3-5 ice cubes in a wine glass
  • -5cl Dolce Spritz 
  • -Add tonic water (try to not show the brand of the tonic water). 
  • -Finish by placing an orange slice in the wine glass 

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3.Review / Tasting Experience (5 -10 seconds):

• Share your reactions while you take the first sip. Highlight the surprisingly good bittersweet taste, how refreshing it is.... Almost like with alcohol, just without the hangover afterwards. Finally, encourage everyone to try it.