We want a 30-1 minute UGC video for a company called Numan that explores their current product line of a blood test.
In the ad, you will showcase the website where the product is located, but there will be no physical product needed.
1st Clip: Creator speaks to camera.
Dialogue: Health anxiety is very real.
2nd Cliip:Montage of trying to book an appointment at a hospital online.
Dialogue: I'm someone who gets very nervous when going to the doctor, let alone paying the prices to be seen if I need to be looked at as soon as possible.
3rd Clip: Creator utilising the website OR greenscreen overlay of website view.
Dialogue: That's why I checked out Numan, who offers a comprehensive blood test to get results back within a couple of days. I can look at my nutritutional, heart, metabolic and hormonal health, as-well as my liver and kidney function.
4th Clip: Creator speaks to camera.
Dialogue: I've attached a link below so you can see more details on what you can get from the test. Check it out!
DO
DON'T
1st Clip: Creator speaks to camera.
Dialogue: Doing a blood test shouldn't feel intimidating.