DE Diet Meal Replacement Bundle:
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We would like to get an unboxing video of our Diet Meal Replacement taster bundle. This bundle contains 3 x 500g pouches of meal replacement, and is the perfect option for people wanted to try a few flavours to find their favourite.
Video should be in German please
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Diet Meal Replacement Taster Bundle: https://de.theproteinworks.com/diet-meal-replacement-bundle-de
Diet Meal Replacement is a high protein, low calorie nutritionally complete meal. It is a perfect choice for breakfast or lunch for people who have busy lives, don't have time to prepare something health, or are looking to lose weight on a calorie restricted diet. Think busy parents, working professionals, and people that don't have a lot of time to prepare healthy. nutritious food. This bundle contains 3 x 500g pouches, and is just 24.99 euros. Each pouch contains 7 meals, so there is 21 meals in total. You can pick any 3 flavours to find your favourite. It works out at just 1.19 euro per meal.
The brief is in English, however this content is targeted towards the German market and will need to be done in German.
(This is not a script, just a direction for the video to take)
Hook: (whilst unboxing the bundle) Guys I received my diet meal replacement taster bundle from Protein Works the other day and need to tell you about it.
Body:
I had seen these shakes growing in popularity and had been eyeing them up for a while, but couldn't decide on a flavour to choose. That's when I discovered that Protein Works had launched this taster bundle.
You get to choose 3 different flavours and get 7 meals in each so you can discover your favourite.
This means you get 21 meals in total and it works out at just 1.19 per meal! They are super smooth, creamy and just 250 calories, plus they are high in protein and nutritionally complete.
CTA: I really recommend you give these shakes a try - don't miss out on the chance to try this. Orders yours through the link below.
The brief is in English, however this content is targeted towards the German market and will need to be done in German
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Protein Works is a nutrition brand with a strong sports nutrition legacy. Our mission is to make The Best Shakes on the Planet (this is also our slogan). At Protein Works, we manufacture a wide range of protein shakes, complete meals, and snacks designed to make healthy living easier, tastier, and more accessible. Innovation and a deep care for our customers is at the core of all the products we produce and all the services we deliver. Three pillars driving our unique brand proposition:
Making healthy eating enjoyable through shakes and meals that deliver an amazing experience and superior flavour.
Innovating fast and with purpose to ensure we are constantly refining our service and product offering
Caring for our customers by offering world-class service
Target audience:
People interested in protein shakes and complete meals ages 25-55. An equal split of male and female. We are looking to target everyone who is actively looking for healthy and delicious shakes, complete nutrition meals, and snacks. Note that our audience is not comprised exclusively of gym goers; it is made up instead of people from different ages and backgrounds looking to fuel their days in a healthier, tastier, and convenient way.
Who are your main competitors or any other brands you look at for inspiration?
Professional but friendly and approachable.
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