This is supposed to be a fun direct to camera brief to be used on either organic or paid social. Fast snappy edits to keep up engagement.
Our take on doom scrolling for a new housing search engine.
Visuals: film direct to camera
All captions to be 1-3 words at a time large centre screen. Images to pop up for each 'two up two down', 'flat with period features' and 'penthouse complete refurb' see images here https://drive.google.com/drive/folders/1U-kuY0TdJ8Y5Va0Z9AoiNxQFBdcys6EC?usp=sharing
Headline caption to sit for first 2 seconds at the top of the creative large: Confession’s of a ROOMscroller
Script: I can’t be the only one addicted to scrolling through properties online.. right?
It all started innocently a peek at rightmove here, or quick look at Zoopla before work but then I found Jitty and now I am an official ROOMscroller.
I lock myself in the toilet at lunch, do I want a two up two down with a front garden.. do I want a flat with period features… do I want a pent house loft that needs a complete refurb… Jitty lets me update my searches like never before.. is a downstairs toilet a must? Do you want to avoid leaseholds like your life depends on it? They have advanced searches for that.
My family started to notice when I began using estate agent lingo in everyday life. "The intimate lighting in this kitchen adds such a cozy ambiance… Its in a great catchment area”… but Ben you don’t have kids..
To those who share my obsession, I see you, I understand you, and I recommend Jitty for the top quality scrolls.
DO
DON'T
Growth Marketing Agency