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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Jitty - ROOMscroller
Brand
Vertigo Growth
Brand
Jitty
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
No

The Brief

Description

This is supposed to be a fun direct to camera brief to be used on either organic or paid social. Fast snappy edits to keep up engagement.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Our take on doom scrolling for a new housing search engine.

Main Concept
Script/Description of Scenes

Visuals: film direct to camera

All captions to be 1-3 words at a time large centre screen. Images to pop up for each 'two up two down', 'flat with period features' and 'penthouse complete refurb' see images here https://drive.google.com/drive/folders/1U-kuY0TdJ8Y5Va0Z9AoiNxQFBdcys6EC?usp=sharing                                                                                                                                                                                                                         

 

Headline caption to sit for first 2 seconds at the top of the creative large: Confession’s of a ROOMscroller 

Script: I can’t be the only one addicted to scrolling through properties online.. right? 

It all started innocently a peek at rightmove here, or quick look at Zoopla before work but then I found Jitty and now I am an official ROOMscroller. 

I lock myself in the toilet at lunch, do I want a two up two down with a front garden.. do I want a flat with period features… do I want a pent house loft that needs a complete refurb… Jitty lets me update my searches like never before.. is a downstairs toilet a must? Do you want to avoid leaseholds like your life depends on it? They have advanced searches for that. 

My family started to notice when I began using estate agent lingo in everyday life. "The intimate lighting in this kitchen adds such a cozy ambiance… Its in a great catchment area”… but Ben you don’t have kids.. 

To those who share my obsession, I see you, I understand you, and I recommend Jitty for the top quality scrolls.

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Vertigo Growth
Pronunciation
Social Media
Category
Marketing agency
About

Growth Marketing Agency

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Jitty
Social Media
Category
Other
About
Search for the exact home you want. Is having a downstairs toilet important to you? Do you want to avoid leaseholds like your life depends on it? Do you need each bedroom to be a decent size? You can filter to find your perfect match.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

File 1

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