Much More Nan (3x Simple Direct to Camera Video)
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Project Summary
The Brief
Video must be voiced by someone who has lost a grandparent, and there wasn’t a funeral plan in place.
Video must be shot in one location. This can be in the garden or in the home, preferably living room.
Video should have subtitle text and contain the following small print test somewhere (not hidden) "Authorised and regulated by the Financial Conduct Authority FRN: 965260"
There are 3 scripts, 1 x 90 seconds, 1 x 60 seconds & 1 x 30 seconds. 3 seperate videos should be shot.
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Please film each script individually! Should sound authentic, not overly dramatic.
[90” script]
[ad must be voiced by someone who has lost a grandparent, and there wasn’t a funeral plan in place. First part of the script is a guide, but will be tailored by the person to reflect their actual experience]
I saw an ad for Pure Cremation the other day. It reminded me of when my nan died.
She didn’t have a funeral plan – she always meant to get one, but never got round to it.
And then she died, quite sudden. I still miss her, so much.
The hardest thing was, there were no arrangements in place. For the funeral.
You can imagine, can’t you, trying to organise a funeral, when there are a million other things to sort out, and everyone’s in bits.
Nan ended up having a traditional funeral service, at a crematorium.
I didn’t like it at all, having a service there, and I’m not sure she would have, to be honest.
Pure Cremation sounds more her kind of thing, I recommend them so much. They’re the most popular funeral plan in Britain.
When someone dies, they take them into their care and perform the cremation. And they return the ashes back to you, in an urn, by hand.
So it’s all taken care of, no stress, no hidden costs. And because there’s no service, you can arrange whatever you want. Like a real celebration of their life.
Nan would have gone for that, every day of the week. And you can get a funeral plan with Pure now.
Getting a quote only takes a minute and you can see how easy and affordable it is to get your funeral cover in place.
Then your family doesn’t have to worry and you know your wishes will be respected. You can rest easy, It’s got to be Pure Cremation, pure and simple!
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[60” script]
This isn’t easy to talk about, but when my nan died, I was in bits. We all were.
But what made it harder was, there were no funeral arrangements in place.
It would have been much easier if she’d had a funeral plan. I would always recommend going with the most trusted brand – that’s Pure Cremation.
When someone dies, they take them into their care and perform the cremation. And they return the ashes back to you, in an urn, by hand.
So it’s all taken care of, no stress, no hidden costs. And because there’s no service, you can arrange whatever you want. Like a real celebration of their life.
Nan would have gone for that, every day of the week.
Why not get a free quote with Pure now? It only takes a minute, and you can see how easy and affordable it is.
Then your family doesn’t have to worry, and you know your wishes will be respected. It’s got to be Pure Cremation, pure and simple!
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[30” script]
When my nan died, we were all in bits.
But what made it harder was, there were no funeral plan.
I know nan meant to sort it, and I reckon she’d have gone with the most popular funeral plan – Pure Cremation.
Why not get a quote and see how easy and affordable it is.
Then, with a plan in place, your family won’t have to worry, and you’ll know your wishes will be respected.
DELIVERABLES
- Raw Edit - Video 1 - 90 sec
- Final Edit - Video 1 - 90 sec
- Raw Edit - Video 2 - 60 sec
- Final Edit - Video 2- 60 sec
- Raw Edit - Video 3 - 30 sec
- Final Edit - Video 3 - 30 sec
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Launched in 2015 Pure Cremation has grown rapidly, developing a reputation for quality care delivered by caring people. We have successfully challenged funeral industry prejudices, proving that there is a real need for simple, dignified cremations at a sensible price.
We are dedicated to providing simple, respectful cremations with hand delivery of the ashes without a funeral service, and with every stage of care carried out by our own lovely people.
Co-op Funeralcare, Aura Life, Funerals with Grace, Memoria Funerals
Caring & respectful
Co-op Funeralcare, Aura Life, Funerals with Grace, Memoria Funerals
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