Country Crock - Drizzle & Sizzle
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We'd like 2-4 creators to shoot UGC Sponsored posts for Country Crock showcasing Drizzle & Sizzle as the perfect product for cooking, topping, and spreading – all in one easy-to-use product.
Talking Points:
Required:
Drizzle & Sizzle features a delicious buttery taste from Country Crock in a convenient, mess-free squeezable bottle.
Drizzle & Sizzle is perfect for cooking, topping, and spreading – all in one easy-to-use product.
Use Country Crock Drizzle & Sizzle to drizzle over veggies, sizzle in a skillet or on a griddle, spread on toast, and more.
This project will be whitelisted so please share your public personal Instagram account to be considered. The ad will not show up on your profile, but will be ran as if it came from your account.
.svg)
.svg)
Country Crock®
Campaign Idea: From the makers of delicious Country Crock® buttery spread comes NEW Country Crock® Drizzle & Sizzle. This incredibly versatile product is perfect for cooking, topping, and spreading, all in one easy to use, mess-free squeezable bottle. Whether drizzling over veggies or a baked potato, or sizzling in a skillet or on the griddle, Drizzle & Sizzle adds a delicious buttery flavor to every dish. To generate awareness, education, and excitement, Country Crock is using the power of influencers to launch Drizzle & Sizzle into the world, and help home cooks everywhere bring the country in. Creators will bring the warmth of country home cooking to every kitchen by pairing delicious recipes with product education.
Themes for storytelling:
- Bring the country in
- Country soul is about bringing everyone together around a shared meal.
- Wherever your table is, pull up a chair. All are welcome here.
- Gathering around the table with Country Crock at the center of the table.
Please refer to the presentation here: https://docs.google.com/presentation/d/1uZE2OOm9DUj7o7QbpOZJLHeJiJ1OCHBL/edit?usp=sharing&ouid=117470494982477842709&rtpof=true&sd=true
Create a script that is natural and authentic to you!
Location – US, suburban
Age range – 35 - 50 (sweet spot 35ish), Parents
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
.svg)
We produce social media creative assets for clients on a global scale.
Working with hundreds of clients across FMCG, Retail / Ecom, Tech, Travel and QSR's.
We're constantly looking for UGC creators to represent our clients in a variety of feed, story and Reels ads.
Your content
Your uploads
Your content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.
Please note: It may take up to 10 min until your assets are shown here.