Skincare and make up get-ready-with-me for Pride
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
A fast paced skincare routine using Q+A products leading into a Pride inspired make up look, as a full GRWM video, including fun transitions for make-up. (Make up products can be from any animal cruelty free make up brand, if products are being shown on screen).
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- Hyaluronic Acid Hydrating Cleanser - https://www.qandaskin.com/collections/skincare/products/hyaluronic-acid-facial-cleanser?variant=32222728192089
- Marine Hyaluronate Toning Lotion - https://www.qandaskin.com/collections/skincare/products/marine-hyaluronate-toning-lotion?variant=39990244966489
- Vitamin C Brightening Serum – https://www.qandaskin.com/collections/skincare/products/vitamin-c-brightening-serum?variant=39332929503321
- Niacinamide Balancing SPF 50 - https://www.qandaskin.com/collections/skincare/products/niacinamide-balancing-daily-sunscreen-spf50?variant=40895241650265
Video requirements -
• Film in bright lighting, natural if possible.
• Film in a home setting, ie bathroom, bedroom or other clean space.
• Shoot in high resolution for enhanced video quality.
• Film on camera app (on mobile device).
• Video must be flipped so product information reads on screen
• Please use a tripod when filming to ensure all video footage is clear and steady.
• Fast paced skincare routine, with short/snappy clips in each scene to keep the video around 25 - 40 seconds long.
INSPO LINKS (explained):
Transitions (optional) – https://www.tiktok.com/@sophietovarf/video/7314143518333603077
Style of video –
- https://www.tiktok.com/@sparklesandskin/video/7291002753902546208?q=fast%20skincare%20routine&t=1720008358131 - -
- https://www.tiktok.com/@myphxm/video/7318806493908831530?q=fast%20paced%20skincare%20routine&t=1720008481462
Selection of simple pride make up looks
- https://www.tiktok.com/@miriammelonnn/video/7377043021222710571
- https://www.tiktok.com/@charbarker/video/7105826450023943430?q=char%20barker%20pride%20look&t=1719495585402
- https://www.tiktok.com/@ilmakiage/video/
Key messaging –
• A full Q+A skincare regime is suitable for everyday skin and many occasions.
• Supporting Pride and being allies to the wider community.
• Connecting with different audiences through skincare.
Create a voiceover that's authentic and natural to you!!
Story board
Scene 1 – Start the video fresh faced, without any prior make up or skincare applied to your skin to match the vibe of the get ready with me style content. Face the camera holding up all or several of the Q+A skincare products to be used in the video.
Scene 2 – Start your skincare routine by applying the Hyaluronic Acid Hydrating Cleanser to your face and lathering on your skin, then wiping off with a wet flannel/face cloth.
Then apply the Marine Hyaluronate Toning Lotion by pouring several drops into the palm of your hand then pressing into your skin until fully absorbed.
Next apply the Vitamin C Serum to your skin by pumping one pump to each cheek and rubbing in with your hands until fully absorbed.
To finish the skincare regime part to this video, use the Niacinamide daily SPF 50 lotion to your face, pumping 3-4 pumps directly to your face or onto your hand then distribute across your face. Rub this in until fully absorbed.
Please make sure all products have the label facing the camera when applying to hand/face so viewers can see the products clearly.
Scene 3 – Include a transition of a base make up complete, such as foundation, concealer, eyebrows, ect.
Scene 4 – Begin the pride inspired make up look, with short/snappy clips of applying make-up/accessories to complete the look.
Scene 5 – Show off the finished make up look, moving your head gently from side to side and some close-up shots.
Creator –
Location: UK Based
Gender: Female
Age: 18-30
Must be confident to recreate a Pride inspired make up look to a high quality and have the resources to do so.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Ellipsis Brands is a beauty brand incubator inspired to deliver meaning and relevance to an ever-changing market. Our ambitious and creative nature, combined with a unique vertically integrated business model, allows us to deliver innovative brand creation.
Brands in our portfolio include ingredient-led skincare brand Q+A and men's grooming brand Percy Nobleman.
In a friendly tone of voice, but delivering educational content to our audience.
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