This project requires a physical product
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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
Track Shipment
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
Edit Address
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Project Summary

Project Name
5 Reasons Why I Started using THIX (Shampoo & Conditioner)
Brand
Otherway London
Brand
THIX
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description
# Variations
Additional Variations
0
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about
Main Concept
Script/Description of Scenes

Please stick to the script where possible, but make it sound natural to you! Feel free to change wordings slightly to match your natural speaking.

  1. Opening Shot - DTC Box coming through letterbox, show logo on box / or carrying box like just got delivery 
    1. (Voiceover I’ve just received my latest order of THIX Shampoo & Conditioner)
  2. Second Shot - Opening Box and showing product 
    1. (Voiceover Here’s the 5 reasons why I’ve started using it)
  3. Third Shot - Show Shampoo Bottle in Shower / with water droplets on it 
    1. (Voiceover It uses a caffeine formula that makes my hair look and feel thicker and healthier
  4. Fourth Shot - Show Shampoo being tipped into a hand 
    1. (Voiceover The mint and Eucalyptus scent smells great)
  5. Fifth Shot - Show the shampoo being lathered into hair
    1.  (Voiceover It doesn’t use Sulphates, Silicones or Paraben so it doesn’t damage my hair
  6. Sixth Shot - Show the bottles on the Shelf 
    1. (Voiceover it’s Vegan and Cruelty Free)
  7. Seventh Shot - Show product back in Hand 
    1. (Voiceover It comes in plastic free packaging, and it's made in the UK meaning less plastic and transport pollution!)
  8. Eight Shot - Show yourself holding the product, Shampoo and Conditioner in each hand, smiling 
    1. (Voiceover use the code below to get 20% off your first order)

While listing out please keep each numbered point overlaid on screen.!

Additional information

Please keep the content between 15 - 20 seconds long.

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Otherway London
Pronunciation
Social Media
Category
Marketing agency
About

Born in 2013, Otherway is a strategically-led studio where design and communications work together.

We launch, transform and invest in brands to create a more positive future.

Based in London and San Francisco, our multi-disciplined team is a collaboration of strategists, designers, writers, creatives, producers and digital experts – all full of smart ideas and a fearless attitude to help our partners succeed.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
THIX
Social Media
Category
Beauty/Cosmetics
About
Created for real people, with real results. We know first-hand how life changing thinning hair can be. So, we created THIX as a trusted and reliable solution to look after the hair you’ve still got, whilst you’ve still got it. In an independent study, 82% of users said their hair was thicker after using THIX.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

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When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

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Please note: It may take up to 10 min until your assets are shown here.
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