PROMiXX Performance Nutrition Bundle (UK)
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Create an engaging and dynamic video showcasing the PROMiXX Performance Nutrition Bundle, which includes the MiiXR X7 (performance nutrition mains powered blender), the PROMiXX PRO (electric shaker bottle), and the CORE (daily vitamin and supplement case). Highlight how each product in the bundle works together to enhance your nutrition and fitness routine.
TIP: Share your favourite smoothie recipe in your application comment
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PROMiXX MiiXR X7: https://www.promixx.com/products/miixr-x7-electric-protein-shake-blender
PROMiXX PRO: https://www.promixx.com/products/promixx-pro
PROMiXX CORE: https://www.promixx.com/products/core
MiiXR X7: A powerful mains powered blender designed for high-performance nutrition. It effortlessly blends smoothies, protein shakes, and other nutritious drinks with its advanced blade technology.
PROMiXX PRO: An advanced electric shaker bottle featuring our revolutionary Vortex Mixing Technology, designed to effortlessly mix nutritional shakes, supplements, and even things like scrambled eggs. It is equipped with a powerful motor for mixing, leak-proof sports cap, an integrated NUTRiPOD for supplements, and is USB-C rechargeable. The bottle is made from durable, odour-resistant materials and comes in two stylish colour options: matte graphite with burnt orange accents and cool grey with midnight blue accents.
PRO HOW-TO: PRO is designed to be used slightly different to your usual shaker bottle; first add your water or liquid (milk, alternative milk...), next activate the vortex, now add your powdered supplement directly into the centre of the spinning vortex, after 10-15 seconds or once your shake is perfectly smooth, deactivate the vortex, put on the guaranteed leak-proof lid and enjoy! An important point to note, this is a mixer, not a blender. So it can handle your usual powdered supplements and liquids and pastes (peanut butter, jams...), but not solid food stuffs.
PROMiXX CORE: A premium daily vitamin and supplement companion. With its sleek, compact design and an innovative built-in magnet, CORE is a must have for anyone who is always on the go. Seamlessly stacks, perfectly compartmentalises, and keeps your vitamins and supplements secure. Elevate your wellness journey, wherever life takes you.Why not magnetise your health routine? Attach CORE to metal surfaces like your refrigerator, keeping your daily regimen front and centre. An invaluable asset for the moments you might forget or for spaces that demand smart storage. Its stackable architecture offers enhanced organisation, ideal for those with multifaceted supplement schedules. Meaning every layer is a step closer to your optimal health.
The following is intended as guidance only, please script in a way that is natural and authentic to you.
HOOK: Unlock your peak performance with the PROMiXX Performance Nutrition Bundle! Here's how each product helps you achieve your fitness goals.
Example Structure:
SCENE 1: Introduction
Introduce the Performance Nutrition Bundle, showcasing all three products together.
Briefly explain the purpose of each product and how they complement each other for a complete nutrition solution.
Scene 2: MiiXR X7 In Action
Demonstrate using the MiiXR X7 to blend a nutritious smoothie.
Highlight the powerful blending capabilities, smooth consistency, and ease of use.
Show close-ups of the advanced blade technology and the finished blended drink.
TIP: Share your favourite smoothie recipe
Scene 3: PROMiXX PRO in Action
Show the PROMiXX PRO being used to mix a shake after a workout.
Demonstrate adding liquid, activating the vortex, and adding the supplement.
Highlight the smooth mixing process and the convenience of using the PROMiXX PRO on the go.
Scene 4: CORE in Action
Demonstrate organising daily vitamins and supplements in the CORE case.
Show the portability and ease of accessing supplements throughout the day.
Highlight the sleek design and how it fits into your daily routine.
Show adding CORE to a gym locker or fridge to demonstrate the magnetic features.
Scene 5: Integrated Use
Show how all three products can be used throughout a day in your fitness and nutrition routine.
For example, blend a morning smoothie with the MiiXR X7, mix a pre-workout (or post-workout) shake with the PROMiXX PRO, and take your daily vitamins and supplements from the CORE case.
Scene 6: The Benefits
Emphasise the benefits of using the Performance Nutrition Bundle: enhanced nutrition, convenience, organisation, and improved performance.
Highlight the quality and durability of the products.
CTA: Elevate your nutrition and fitness routine with the PROMiXX Performance Nutrition Bundle. Click to order yours today and unlock your peak performance!
MUST COMPLY
Strive for a balance between lifestyle shots that connect with your target audience (fitness enthusiasts, busy professionals, athletes) and detailed product shots that emphasise the unique features of both products.
Background music should be uplifting and energising, complementing the innovative nature of the products.
Include clear text overlays in all videos, keeping in mind formatting and layout for final distribution channels.
Keep the lighting natural, so the video feels lively and authentic. Ensure the backgrounds add depth and texture to your shots, avoiding overly plain settings (i.e. do not shoot directly in front of a white wall, or just have the product on a white table etc…).
Read TOV and Additional Information carefully.
PROMiXX pronounced: pro-mix
MiiXR pronounced: mixer
Ensure correct product spellings (PROMiXX, NUTRiPOD, PRO, CORE, MiiXR X7)
Nationality: US/UK (50:50 split)
Can be longer than 30-60 seconds if the creator deems it suitable. Creator should be someone who is athletic, interested in health and wellness, or fitness.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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PROMiXX is on a mission to empower healthier lifestyles by offering cutting-edge shaker bottles. Our need to inspire through innovation led to the creation of vortex-mixing technology that revolutionised the drinkware industry. And, as such, we’re all about providing people with the right tools to make healthy living convenient and stylish, whether at the gym, office, or anywhere in between. Through cutting edge technology, intuitive design and expert knowledge, we inspire and empower people to be the best they can be.
Competitors:
Blender bottle
Ninja
- Be honest. Don’t shy away from the difficult stuff. Open up, share detail and context so people can see that you’re real, human, vulnerable, and humble when you need to be.
- Create a connection. Address the reader directly as you and your, and refer to PROMiXX in the first person plural: we, us, our.
- Keep copy conversational. Use contractions (we’re not we are, it’s not it is). Ask questions, answer them. Write like you speak and be approachable. But don’t be chatty or try too hard. Avoid anything too colloquial. And avoid exclamation marks! They can make you sound crazed!
- Don’t be afraid to call it how it is. You expect the best from yourselves, and you expect the same from your community. Bear in mind that straight talk doesn’t need to be negative talk – while you’re not afraid to give real talk, you take pride in your ability to lift people up.
- Be current. PROMiXX is about looking ahead with clarity. Avoid old-fashioned words like whom, therefore, thus, quintessential, pertaining etc.
- Avoid words that show uncertainty. Steer clear of modal verbs like could, might, may, or any words that introduce an element of doubt – like maybe, potentially, perhaps.
- Use the metaphor of industry, using words associated with the idea: power, fired up, drive, engine, design etc.
- Don’t say you’re innovative, show it. Use superlative adjectives like fastest and quietest. Superlative adverbs like most and so. Comparative adjectives like smaller and tougher. Adjectives like super, ultra, next-level. And verbs like redefine, reimagine.
Competitors:
Blender bottle
Ninja
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