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Project Summary

Project Name
Facebook Unboxing video for Community Phone - Oct '23
Brand
Community Phone
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We want an unboxing and set up video of our Community Phone home phone service. Set up just involves plugging in our box and connecting a landline phone and you'll have a new working home phone. Here are a few different ways we elevator pitech ourselves:

Discover Community Phone—a phone designed for simplicity and peace of mind. With an effortless 30-second setup, enjoy unlimited nationwide calls, and retain your cherished phone number hassle-free. No internet or power dependency means it's always reliable—just like your traditional landline, but better. What’s more? Say goodbye to irritating spam calls with our top-notch spam protection. It's about staying connected with the people you love without the headache. Experience a worry-free, modernized home phone service designed to make your life easier.

Rediscover exceptional home phone service with Community Phone—crafted for your timeless style. Keep your treasured home phone number (or get a new one) and relish unlimited nationwide calls. Simple set up takes less than a minute, and you can do it yourself! No internet or power required—enjoy the simple, dependable connection just like the good old days. With added features like spam protection, it's a blend of tradition and modern convenience to help you stay connected with the people you love.

Are you searching for the perfect home phone service for your loved ones? Look no further than Community Phone—an upgraded home phone service tailor-made for seniors. With unlimited nationwide calls and the flexibility to retain their cherished phone number or choose a new one, it's simplicity at its best. Just like the traditional landlines they’ve had for years, no internet or power is needed, ensuring a reliable and uninterrupted connection. Enjoy crystal-clear call quality and essential features like outbound caller ID and voicemail without the hassle of contracts. Give the gift of a worry-free, modernized home phone experience that keeps you and your loved ones connected and at ease.

# Variations
Additional Variations
0
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Here is a link to the benefits and features of our service, including very functional features and attributes all the way to more emotional values we bring: https://doc.clickup.com/10545905/d/h/a1uqh-10151/8e9bd445a1b7ea0 

Our product is often compared to traditional landlines. Except traditional landlines (think copper wire landline phone) uses a copper wire which is fast going out of fashion across the US. However, similar to a copper wire landline, Community Phone doesn't require internet and has consistent reliable connection, even when the power is out.

Our product is sometimes also compared to VoIP. VoIP uses internet connection to provide home phone service. We have all the advanced features of VoIP and cell phones without the need for an internet connection. Simply plug in the box from Community Phone and connect your handset. Almost like magic!

Note our service is more valuable to those who are older, usually 65+. It's also bought by younger loved one who are gifting or buying for their older parent or relative.

Main Concept
Script/Description of Scenes

NOTE: Following this is optional. Please consider what is most natural to you as you create this. (Let us know your chosen option, ahead of filming, just to make sure not all creators are doing the same one)

Option 1:

[Opening shot: Person looking stressed while holding a landline bill]

Voiceover: "Frustrated with those skyrocketing landline bills?"

[Cut to shots of Community Phone being unboxed and set up]

"My friends told me about Community Phone—a budget-friendly, no-contract home service that's reliable and simple, and no need for internet!"

[Talk about more features and benefits, influencer choice]

"Keep your old number or start fresh—it's your choice! Learn how you can save today!"

[Closing shot: Person smiling while using a handset connected to Community Phone]

Option 2:

[Opening shot: Son holding a wrapped box, addressing the camera]

Son: "Community Phone's going to change my mom's life—Let me tell you why."

[Cut to shots of son unboxing Community Phone and setting it up]

Son: "It's not just a home phone service, it's a connection to her world. Unlimited nationwide calls, crystal-clear sound, and the best part? No internet needed and no more spam calls!

[Showcase the other features and benefits of Community Phone, influencer choice]

Son: "I wanted to simplify her life and keep it hassle-free. Community Phone does just that."

Option 3:

[Opening shot: Person struggling with fixing their internet modem, or tangled in a mess of internet cable wires]

Voiceover: "Tired of fixing your internet so your VoIP home phone service works?"

[Cut to shots of Community Phone being unboxed and set up]

"My daughter showed me Community Phone—a simple and reliable home phone service that doesn't use internet!"

[Showcase other features and benefits, influencer choice]

"I have unlimited nationwide calls, spam protection, and savings big enough to make my neighbors jealous!"

"Best part? It took me just 30 seconds to set up and I got to keep the number I've had for 30 years!"

"You'll thank me later. Try it out today!"

Additional information

We prefer an older creator, at least 45+ who knows the right way to communicate with older folks and seniors.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation

N/A

3rd Variation

N/A

About the client
Name
Community Phone
Pronunciation
Website
Social Media
Category
About
Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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