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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
2 - Recipe Montage Video with Chakalaka Beans
Brand
D&J Social
Brand
Website
Compensation for this project
$120
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

Selected creator will be assigned to 3 briefs - 1, 2, and 3. Please apply to all. In your application, please upload any previous cooking video / photo examples.

Brand Overview: 

We are looking for 1 UGC creator to do 3 different recipes for Chakalaka Brands. Chakalaka Brands offers a range of South African bean dishes that are plant-based, gluten-free, and embody a vibrant blend of beans, vegetables, and spices. Their products are available in three varieties: Mathata (mild), Original (medium), and Mathata (spicy). These bean dishes are traditionally served at South African barbecues or braais, and they represent a celebration of life, vibrant flavors, and cultural unity.

Each video should briefly introduce Chakalaka Brands, highlighting the uniqueness of the product and its cultural significance. Avoid repeating recipes already featured by the brand, like hot dogs or quesadillas.

Please be creative in recipe selection and presentation, drawing inspiration from the brand's existing content and ethos.

For product information and inspiration: https://www.instagram.com/chakalakabrands /

For recipe ideas (excluding hot dogs or quesadillas): https://chakalakabrands.com/recipes/ 

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

You can find our 3 products here: https://chakalakabrands.com/shop/ 

Main Concept
Script/Description of Scenes

Please create a script / concept that is natural and authentic to you! Please share your recipe choice and a rough guide of your script ahead of filming.

Text-Over Video

Style: A visually appealing, fast-paced cooking video with text overlays providing instructions and information.

Content: Highlight a different recipe, perhaps focusing on a creative use of the Chakalaka Brands' product in a dish.

Tone: Engaging and informative, appealing to viewers who enjoy quick and easy-to-follow recipes.

Additional information

Feel free to add your own style and personality. We are giving you creative freedom as well. Here are other really good examples: 

https://www.instagram.com/p/Cw8O27APDsR/

https://www.instagram.com/p/Cw0jIY1RChl/

https://www.instagram.com/p/Cv-jj_ogB10/

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off
  • make the food look really apetising and preferably using white plates

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
D&J Social
Pronunciation
Social Media
Category
Marketing agency
About

Social Media Marketing and Content Creation

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

Your uploads

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Upload new content

When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

File 1

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Your content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.

Please note: It may take up to 10 min until your assets are shown here.
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