We would like bite sized video that will have a strong hook, illustrating the reasons our chocolate bars are way better than anything in the market,
We will be sending 4 different chocolate products. Please note that these products will not have any packaging, the bars and pops will be sent in a vacuum sealed packages, do not show the packages, only the bars and pops.
Product information below:
Brief:
Introduction:
Visuals Needed:
Reason 1 - Swiss Made Quality:
o Text to Mention: "First, they’re made in Switzerland, home of the finest chocolate. You can really taste the difference!"
Reason 2 - Fresh Alpine Milk:
o Text to Mention: "Second, Chocolootz uses fresh Alpine milk, which makes the chocolate incredibly creamy and rich."
Visuals Needed:
Reason 3 - No Additives or Preservatives:
Visuals Needed:
Reason 4 - Ethically Sourced Cocoa:
Visuals Needed:
Reason 5 - Amazing Flavors:
Visuals Needed:
Mention of Honey Pops as an Upsell:
Visuals Needed:
Call-to-Action:
Visuals Needed:
General Guidelines:
• Lighting and Audio: Ensure good lighting (preferably with natural light) and clear audio (use an external microphone if possible).
• Background: Use trendy cafes, cozy home settings, natural outdoor settings, or a gaming setup with neutral colors to keep the focus on the product.
• Comedic Elements: Feel free to add quick, funny reactions or playful comments to keep the video engaging.
Tone and Style:
• Authenticity: Make the videos feel genuine and personal. Avoid making it seem scripted or promotional.
• Brand Image: Maintain a dark, sophisticated, and slightly humorous tone that resonates with Gen Z.
This is a video aimed at gen.z and younger generations. Make it cool, fun and enticing!
General Guidelines:
DO
DON'T
Chocolootz is the next big thing in Swiss chocolate, crafted for Gen Z and the young at heart. With unmatched quality and flavor, we're set to revolutionize the chocolate industry and redefine the chocolate experience for fans everywhere. Get ready to taste the future of chocolate.
We are a young brand, and we need to talk as if we're speaking to our best friend. We can add a touch of humor, but be careful not to disparage the product.