UGC Video for Evereden Kids Shampoo and ConditionerNarrated reel similar to this video that speaks to kid friendly haircare using products specifically formulated for kids. Non-toxic and clean ingredients with fun to use packaging.
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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary
Project Name
UGC Video for Evereden Kids Shampoo and ConditionerNarrated reel similar to this video that speaks to kid friendly haircare using products specifically formulated for kids. Non-toxic and clean ingredients with fun to use packaging.
Brand
Evereden
Brand
Compensation for this project
$125
Duration
Longer than 60 seconds
Format
Physical product
Yes
The Brief
Description
Narrated reel that speaks to kid friendly haircare using products specifically formulated for kids. Non-toxic and clean ingredients with fun to use packaging.
# Variations
Additional Variations
Inspiration
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Ad specs
Story
Square
16:9
4:5
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Product / Service you'll be talking about
- Kids Detangling Shampoo - This nourishing shampoo uses plant peptides, argan oil, and shea butter to gently cleanse, strengthen, and repairs hair without weighing down strands.
- Kids Detangling Conditioner - This deeply hydrating conditioner adds instant slip to detangle stubborn knots while repairing, strengthening, and protecting against frizz.
Pure, plant-based ingredients are at the heart of our formulas.
Our formulas are born out of an obsession to go above and beyond the highest standard in safety, quality and care
- Clean, non-toxic & plant-derived
- Certified to the highest standards
- Dermatologist developed to improve skin’s health
Main Concept
Script/Description of Scenes
Please refer to guidelines here: https://docs.google.com/presentation/d/1MAJLX5E0Q-5kcgNCVZD15klGfE7fqpao1rVkiWfdxy4/edit?usp=sharing
Create a script that is natural and authentic to you!!
Theme: Reasons not to buy Evereden
Hook: “Reasons why you should never use Evereden products”
Tone: Comedic + Informative
Visual Direction:
Narrated reel similar to this video that speaks to kid friendly haircare using products specifically formulated for kids. Non-toxic and clean ingredients with fun to use packaging.
Shot list:
- Camera facing narration
- Show tangled hair before hair wash
- Products shown to camera
- All products being used by kids
- Application close ups (bottle being pumped, texture of the product coming out of bottle, etc)
- Show styled and tangle-free hair after shower
- Brush through hair
Messaging hierarchy
- Detangles hair too easily. I don’t even have to fight with her hair brush anymore
- Smells so good and she’s having far too much fun with the bottle during bath time
- Developed by dermatologists so your search for the perfect kid friendly hair care brand is now over
- Comes with a free kid-friendly hair brush so it’s really hard not to give it a go!
Wardrobe:
Neutral, appropriate clothing, swimsuit when showering
Background:
Bright sunlit room with natural light or bathroom with bright light
Product:
Kids Detangling Shampoo
Kids Detangling Conditioner
Additional information
Please ensure to include a before and after shot in the video.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST film via back camera and edit via CapCut or similar.
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
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About the client
Name
Evereden
Pronunciation
Website
https://ever-eden.com/Social Media
Category
Baby
About
Evereden offers baby-safe & pregnancy-safe skincare for the whole family. Discover natural & innovative formulas for adults, kids, and babies.
Brand Guidelines
Tone of voice
Competitors/similar brands
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.
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Please note: It may take up to 10 min until your assets are shown here.
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