The Best Traffic Safety Device: OOONO CO-DRIVER NO2
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Test the OOONO CO-DRIVER NO2 and share your opinion in a video, highlighting what you like about it.
The unit is a small device that provides information on road hazards and speed cameras. It automatically connects via Bluetooth when you enter the car, so there's no need for a screen while driving.
We will send you the device.
TIP: Share your concept idea / why you need this (e.g. Skit style, Drive with me, 3 Reasons why)
CONTENT WILL BE WHITELISTED ON TIKTOK. Please share your TikTok handle when you apply!
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Please create a script/storyboard ahead of filming! There are 10 creators on this project so we want to ensure each video is unique.
Examples of hooks:
- "This small device has changed my road trips for the better!"
- "I had a very bad habit when driving, but no more! (no more screens while driving)"
Feel free to come up with your own hook if you think you’ve got it!
Show the device in the video, preferably mounted in your car, but a combination of you holding it while explaining the product would also be fine.
Key messaging:
- Highlight the features you personally like the most (see features here)
- Emphasise how easy it is to install, use, and mount, and mention that it is rechargeable.
- Explain that it eliminates the need for screens (looking at apps) to get traffic information while driving.
- Best of all, mention how it helps save money by avoiding unnecessary fines for looking at your phone or getting a speeding ticket.
The device works in all of UK, Europe and the Nordics with more than 3 million units sold.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Stay one step ahead with traffic information on speed cameras and road hazards from the OOONO Co-driver.
Safety on the road is more than just seatbelts and airbags. It’s knowing what's coming up ahead and that someone's got your back.
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Casual with seriousness around everything road safety related but humorous on everything around.
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