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Project Summary

Project Name
Black Friday Ad - Embryolisse
Brand
Embryolisse USA
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

We'd like to create a short and convincing ad for our Black Friday sale.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Main Concept
Script/Description of Scenes

Guys, you can do so much better than the skincare routine you’re probably doing right now. The viral Embryolisse moisturizer is finally back in stock and they have so many back friday deals going on until November 28th. I normally never hype up a product unless it is one of my tried and go-to. But ever since I started using this nourishing moisturizer, it has made my skin feel super supple and soft. It's great for all skin types, and it works amazing as a makeup base. No wonder this product has been a best-seller recommended by pharmacists since 1950. Don't miss out on this HUGE sale and try it on your own skin!  --> Title: The Lait-Crème Concentré is BACK!

Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Embryolisse USA
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

CELEBRATING BEAUTY THE FRENCH WAY: CHIC, EASY, NATURAL, PROVIDING HIGH TOLERANCE AND EFFICACY TO ALL SKIN TYPES

Ever since Embryolisse was created by a dermatologist in 1950, it has demonstrated a unique savoir-faire in minimalist formulation based on the knowledge of the skin’s essential needs: hydration, nutrition and protection.

Embryolisse is a family-run laboratory that designs and manufactures all its products in France, with a rigorous selection of the best natural active ingredients, in eco-designed packaging (historical choice of aluminum, infinitely recyclable). 

With its multi-functional products, Embryolisse has always simplified beauty to make it more effective, practical and accessible with a comprehensive selection of products, from skincare to beauty with its Artist Secret range.

Today, the performance and reliability of our products are universally acclaimed by pharmacists and make-up artists all around the world.

Brand Guidelines

Caudalie, Avene, Nuxe, Cerave, Dermatologica

Tone of voice

Casual

Competitors/similar brands

Caudalie, Avene, Nuxe, Cerave, Dermatologica

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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