Makeup Look using Garnier Daily UV glow as their base.
Garnier Daily UC glow - product info linked
Create a script that is natural and authentic to you :)
VISUAL - displaying the genius of using tinted SPF as a makeup base, and how it looks nice on its own, but can be taken even further. Then they walk us through the steps for one of their favourite makeup looks. At the end, they remind the viewer via on-screen text that on the days they don’t feel like doing all that work, they can just stop at the very first step (applying Daily UV Glow).
Please avoid using any traditional CTA's that sound extremely sales driven and inauthentic, such as "go get yours today", etc... keep the tone conversational and fun!
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DON'T
A creative partner to Europe’s leading challengers, scaleups and major brands.
Making high-impact strategies, evocative brand identities, unmissable campaigns and cut-through content.
Shaping perceptions, decisions and behaviour for people and brands who want to do more than just move the needle.
It’s a slingshot state of mind.
Please refer to project briefs
Please refer to project briefs for individual TOV notes, as each client and project may be different
Please refer to project briefs