This project requires a physical product
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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Charge Powerbanks - Wireless Charging Powerbank
Brand
Charge
Brand
Website
Compensation for this project
$130
Duration
Up to 15 seconds
Format
Physical product
Yes

The Brief

Description

We want to get people excited and see the problem our powerbanks solve showcasing how its magnetic and you can charge your device wirelessly.

to boost your application, please pitch a creative concept for this project!

# Variations
Additional Variations
1
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

We'd like a clip with some variations that shows how convenient our powerbanks are/how easy it is to use. Here is a paragraph just on the selling points we have;

🔋 High-capacity 5,000 or 10,000mAh battery. (Most people won't know how much 5,000 or 10,000 mAh is, but you can say it can hold up to 2x full charges for your phone) 

🛜 Fast Wireless Charging. - Get up to 50% charge in just 30 minutes. 

🔌 Lightning to USB cable included.

📐 Mini and compact, designed for portability.

🧲 Strong magnet for secure attachment so it stays attached to your phone

💡 LED show battery charging status.

🌡️ Temperature control stops overheating.

⚡ Stable fast charge technology.

Main Concept
Script/Description of Scenes

We want to make sure you as the content creator have as much freedom as possible to ensure the ad comes on natural and genuine to the TikTok Platform. 

  • Within the first 3 seconds of video, please have a powerful hook to make people watch the video. 

1st Hook: "This is not your ordinary powerbank - watch!"

other option for hook: 

 "Ok if you love browsing Tiktok, you'll need this"

Maybe add something in here like my battery always goes down quick when watching videos so the solution is this powerbank

Key USPs to mention (what relates to you and whatever concept) are in the Product/Service section above!

Additional information
  • Do not show the product packaging at all (ours is currently being developed and we'll send you a prototype from competition) 
  • We need someone who's young, speaks clearly and would be very engaging/creative. The more creative and interesting the video is (especially in first 3 seconds) the better! The aim of this UGC is to increase CTR rate on TikTok.

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation

Hook 2: "Why is nobody talking about this powerbank?"

3rd Variation
About the client
Name
Charge
Pronunciation
Social Media
Category
Other
About

Innovation, we sell powerbanks that wirelessly charge and magnetically connect to your iPhone.

We're still in development with manufacturing our own packaging, for now please do not show the packaging for the videos, only show the product and how it works. We also recommend showing in the video the problem it solves as we want the potential customer to understand with emotion the pain point and how it can make their life 100x better. 

Currently our content isn't engaging enough or making people click to our site so if it can have a great hook and get people HYPED that would be awesome!

Brand Guidelines
Tone of voice

Casual, humorous, fun, exciting - we appeal more to a younger audience of 18-40

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

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When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

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Please note: It may take up to 10 min until your assets are shown here.
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