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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
Edit Address
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Project Summary

Project Name
MATESPLACE APP ADS
Brand
303 London
Brand
MatesPlace
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
No

The Brief

Description

The tone should be friendly, relatable, funny and focused on the positive impact of MatesPlace in making the process of finding a flat a joyful and secure experience. Use anecdotes, testimonials, and visuals to illustrate the sense of community and trust that MatesPlace fosters. Please also use captions.

# Variations
Additional Variations
0
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

They will have to download the app is all!

Main Concept
Script/Description of Scenes

Please create a script/storyboard that is natural and authentic to you! Boost your application by pitching your ideas in your comment. If selected, please share the script/storyboard with Twirl ahead of filming.

Start with a really strong hook -Please be as creative as possible and come up with your unique way of bringing this video to life!

(obviously don’t need to include all of the below but here are some key messages!)

Safety in Connections:

Communicate the inherent risks in the private rental market.

Emphasise how MatesPlace mitigates these risks by exclusively showcasing listings from within users' social networks.

Community-Driven Approach:

Highlight the origin story of MatesPlace as a Facebook group and its organic growth to over 21,000 users.

Illustrate the strength and reliability of finding flats and flatmates through friends of friends.

Innovative App Features:

Introduce the MatesPlace app and its unique approach to identifying users' networks through phone contacts.

Emphasise the customizable search options, allowing users to control the degrees of connection when looking for or offering a place to live.

Home is More than a Room:

Position MatesPlace as a brand that understands the significance of home and flatmates in shaping overall happiness.

Encourage the idea that choosing MatesPlace is not just about selecting a room but selecting a community that enhances the living experience.

User Empowerment:

Highlight that users have complete control over their experience, from the level of connection in their searches to the people they choose to live with.

Communicate that MatesPlace empowers users to make informed decisions about their living arrangements.

Additional information

Please create a script/storyboard that is natural and authentic to you! Boost your application by pitching your ideas in your comment. If selected, please share the script/storyboard with Twirl ahead of filming.

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! Remember to keep these within safe zones. Check here.
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
303 London
Pronunciation
Website
Social Media
Category
About
Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
MatesPlace
Social Media
Category
Apps
About
People should feel safe, secure and comfortable in the place they choose to live, so why choose to rent with strangers when you could live with friends? Revolutionising the private rental market using the power of users' networks, Mates Place helps users find flats and flatmates through friends of friends. The instances of fake listings, tenants/landlords from hell or outright fraud are pervasive in the private rental market and these are notoriously difficult to spot or prevent. MatesPlace reduces these risks by only showing users listings posted by people within their wider social network. MatesPlace began as a private Facebook group in 2017 and had grown, just via word of mouth, to over 21,000 users by May 2021. Everyone in the group was a friend of a friend, with people only admitted if they were connected on Facebook to an existing user. To keep up with demand and expand the user-base further, MatesPlace the app was born! Building on the connectivity and increased layer of comfort that has made the Mates Place Facebook group so successful, the app identifies a user's network through their phone contacts, so they only see listings for flats or flatmates from people they are connected to via their wider social network. Users also have complete control over how many degrees of connection they are comfortable with when searching for or offering a place to live e.g. just friends, or friends of friends etc, up to three degrees. Home is the most important place in our life and the people you choose as flatmates can make the difference between happiness and misery. So why just choose a room when you can choose a Mates Place!
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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