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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Unthin's Hairloss Treatment Spray Video
Brand
Tribe Digital
Brand
Unthin
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

Create an engaging and relatable video that promotes Unthin.co.uk's Hair Loss Treatment Spray. 

The video should highlight a personal transformation story of how the product has positively impacted their hair (and their life!).

Audience:

Target demographic: Men aged 20-45 experiencing hair loss or thinning hair.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Our Pharmacist-approved Treatment Spray combines the most common treatments for reversing hair loss on the market (Finasteride and Minoxidil); reducing DHT (the main cause of male hair loss) while at the same time re-energising blood flow to hair follicles to encourage regrowth.

The Treatment Spray is a suitable treatment for common male hair loss patterns: thinning, receding hairlines and balding at the crown.

Main Concept
Script/Description of Scenes

Key Messaging:

  • Punchy intro… 
  • Discuss their journey from hair loss to improved hair thickness using Unthin and how it boosted their confidence 
  • Highlight the effectiveness and ease of use of Unthin Hair Loss Treatment Spray:
    • Take a quick online quiz, a pharmacist then checks your suitable
    • Delivered to your door in discreet packaging 
    • Simply spray 6 times in affected areas, twice daily, no pills, and no nasty side effects 
    • It works for 9/10 men 
  • Click the link below to start your journey for just £10

Video Length: Approx 30 seconds

Visual and Style Guidelines and Additional Notes:

Authenticity is key – the video should feel genuine and relatable.

Begin with the content creator sharing their personal hair loss journey.

Show visuals of their hair, emphasising the transformation.

Use bright and natural lighting to enhance the visuals.

Incorporate close-up shots of the Unthin product being used.

The content creator should speak directly to the camera, sharing their story in a heartfelt manner.

The video should conclude with a strong call to action, prompting viewers to take immediate action - Highlight that they can get their first month for just £10 

EXAMPLE SCRIPTS - DO NOT COPY EXACTLY. 

Last year I was struggling with hair loss, and it really affected my confidence.

[Show applying Unthin Hair Loss Treatment Spray]

But then I discovered Unthin’s Hair Loss Treatment Spray.

[Show close-up shots of the product]

This stuff is amazing. It's so easy to use, and I could see the difference within a few months.

All I had to do was spray six times in affected areas, twice daily. 

[Show their thicker, healthier-looking hair]

Just look at my hair now! It's thicker, healthier, and I feel more confident than ever.

Unthin changed my life, and it can change yours too - it works for 9/10 men. 

Don't let hair loss hold you back.

[Show the product]

Start your hair growth journey for just £10 today. Trust me, you won't regret it.

Example Script 2:

Last year I was dealing with hair loss, and it was getting me down. My confidence was shattered.

[Show taking the online quiz on Unthin.co.uk]

But then I stumbled upon Unthin. It all starts with a quick online quiz and then a pharmacist checks it’s suitable for you.

[Show receiving a discreet package at their door and unboxing]

And check this out! It's delivered to your door in discreet packaging, so no awkward moments!

[Show applying the Hair Loss Treatment Spray]

It's so simple! Just spray six times in the affected areas, twice daily. No pills, no nasty side effects and it works for 9 out of 10 men!

So, what are you waiting for? Click the link below to start your journey towards thicker, healthier hair for just £10

Additional information

Please note that you will not be sent the actual formulation of the product due to it being a pharmaceutical product. A replica bottle will be sent for filming purposes. Do not mention ingredient names in the product as this can cause issues when advertising.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Tribe Digital
Pronunciation
Social Media
Category
Marketing agency
About

Empowering the next generation of brands through DTC expertise. We’re your full funnel ecommerce partner, from launch to exit.

We are signing up to Twirl on behalf of our clients who wish to get content from Twirl.

Brand Guidelines

N/A

Tone of voice

N/A

Competitors/similar brands

N/A

Details on brand
Name
Unthin
Social Media
Category
Health/Wellness
About
Unthin have 1 product, a hair loss treatment spray for men. For consumers to receive the product they have to complete a questionnaire and get sign-off from the pharmacists at Unthin.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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