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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Travel Tips (Be a Tourist in your own city!)
Brand
Airalo
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
No

The Brief

Description

We're on a mission to build the largest community of Travelers and become the most loved and trusted account for Travel tips, hacks, and insights. 

Create a video of the top 3/5/10 things to do as a tourist in your city. Wrap it up by saying "Follow for more travel tips"

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.airalo.com/ (but you won't be mentioning us)

Main Concept
Script/Description of Scenes

We're leaving the script to the creator (as it's not an ad, but used for Organic Social). Please take inspiration from the examples shared and remember to add at the end "follow Airalo for more travel tips"

Create a video of the top 3/5/10 things to do as a tourist in your city. Wrap it up by saying "Follow for more travel tips"

Follow us through your day, taking us to all the hotspots and things to do. You're welcome to use pre-existing footage you may have at a certain location! This should be engaging and highly visual.

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Airalo
Pronunciation
air-ah-low
Social Media
Category
Apps
About

Have you ever received a huge roaming bill after a trip abroad? Have you ever lost phone service or connectivity while traveling - and found yourself desperately searching for free Wi-Fi? Have you wasted time anxiously looking for a SIM vendor at the airport? We experienced all of these things, this is why we created Airalo.

eSIM must always be spelled this way

Airalo must be spelled this way

A few other topics you might consider - mentioning the problem with travel connectivity:

● Data roaming is expensive💰

● Managing additional physical SIMs for travel is inconvenient

● Looking for free Wi-Fi to connect abroad is impractical

How can you solve these problems? Airalo as the solution. 

● Airalo provides instant and affordable connectivity through eSIMs for more than 200+ countries and regions

● Instant connectivity from the moment you arrive at your destination. No queue at the airport to buy a SIM card

● Ease of use in one single app

● SIMless experience

● You can receive calls and SMS on your original number (home country)

● Global & regional eSIMs (Multiple countries in one!)

● New global eSIM with a global number for Data, Calls & Text for 130 countries.

Brand Guidelines

Lonely Planet

Skyscanner 

Tone of voice

Videos must be elegant, fun, and engaging. We are:

Welcoming - We want everyone to feel welcome. We’re friendly and easygoing and approach our audience with empathy and positivity

Original - We’re one-of-a-kind. We come as we are and aren’t afraid to own up to our mistakes. We keep it real, we're trustworthy and honest and conscientious. 

Experts - We’re who you turn to for all things travel tech. We know not everyone is an eSIM expert, and we’re here to help.

Animated - eSIM technology excites us. We’re passionate about our mission and are eager to share it with the world.

Adventurous - We’re unafraid to step out of the box and shake things up. We like to surprise our users and keep our competition on its toes.

Global Minded - We’re a global company. We live and work around the world and share our users’ love of travel

Competitors/similar brands

Lonely Planet

Skyscanner 

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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