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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
GRWM video using the Beautifect Box
Brand
Beautifect
Brand
Website
Compensation for this project
$125
Duration
Up to 15 seconds
Format
Physical product
Yes

The Brief

Description

Authentically showcase the Beautifect Box in use, doing your makeup as you normally would, in a “get ready with me” style video.

Showcase the different Beautifect Box light settings.

If included in your package, use beauty tools and accessories provided instead of your own.

# Variations
Additional Variations
0
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.beautifect.com/pages/shop-beautifect-boxes 

Beautifect is the No. 1 destination for the best luxury beauty tools. We are revolutionising the beauty landscape with stylish and innovative producers and redefined beauty staples - we create the best beauty tools; everything Beautifect creates is better than any alternative. 

Main Concept
Script/Description of Scenes

Hook: This box helps me achieve the most perfect everyday makeup look, even on a gloomy day (in your own words) 

Script: In a “get ready with me” style, introduce the Beautifect box with a snapshot of the Box opened, with your makeup already laid out in the Box, making it look full but not overpacked.

Emphasise the different light settings and brightness, and select one that fits the occasion you’re “getting ready” for.

When using our beauty tools showcase them visibly but keep the voiceover focused on the box.

Mention the portability of the Beautifect Box and how easy it is to take with you.

Keep the GRWM content focused on the makeup and the Beautifect Box. Don’t include the outfit, unless it is a final shot where you’re also holding a closed Beautifect Box. 

CTA: Check out the Beautifect Box for flawless makeup (in your own words)

Additional information

See the full brief here: https://docs.google.com/document/d/13v5muBM4BIy8J4aQ79iH1XmeAmc-lCgBmVOuVsnlV8k/edit?usp=sharing

  • You should authentically show yourself using the product to do your makeup conveniently and comfortably. It is important that you look comfortable wherever you do your makeup. 
  • It is important for your favourite makeup to be inside the box and for the lights to be on full brightness in the Daylight setting mode. Please ensure the Box is fully charged beforehand so the red light is not showing. 
  • Please already have your products sorted and organised in your Beautifect Box. 
  • Film vertically in a 9:16 format. Be mindful of how the video crops to square too.
  • Must film in lighting good enough to showcase the product in high quality. Darker setup may be used to showcase the Beautifect Box lighting, but the video cannot be grainy or blurry.
  • Avoid wearing clothing with logos
  • Keep your background tidy and aesthetically pleasing

INSPO VIDEOS:

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Beautifect
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

Created with the empowering mission to make your daily beauty routine easier. Get ready in less time, with less effort whilst achieving better results.

Brand Guidelines

GHD, Glossier, Beauty Pie

Tone of voice

professional, friendly, trustworthy, and evokes a sense of romance with words such as 'wonderful and beautiful'. Also using customers' natural language by featuring reviews: "I have found the perfect way to flawlessly apply my make up when on the go"

Competitors/similar brands

GHD, Glossier, Beauty Pie

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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