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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Product review for the HairLoss Shop
Brand
The HairLoss Shop
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

We'd like a short product review to introduce our new Minoxidil formula and show off the great benefits of the product.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Minoxidil is the over-the-counter wonder product that works not only to prevent hair loss, but to reverse it. Our high-strength Minoxidil formula is clinically proven to target signs of thinning and receding, and our at home hair loss treatment plans are delivered by dedicated world leading hair loss surgeons. The personalised plans are delivered straight to your door to target your unique hair loss needs, prevent further loss, and initiate regrowth.

Main Concept
Script/Description of Scenes

Start with: If you've noticed your hair thinning lately then trust me you'll want to hear this... 

Including: shots of you looking at your hair in the mirror

Followed by: "Minoxidil is THE best ingredient out there to treat thinning hair and I've recently discovered that the new Minoxidil formula from The HairLoss Shop is double the strength of anything else I've seen on the market. It's also super none greasy unlike some i've tried in the past. "

Including: Shots of you using the product (spraying to topically over your hair and onto the scalp), and close ups of the product

Next: Talk about the benefits and amazing results - "Minoxidil works by activating the hair follicles to not only start producing hair again, but also to increase their width stimulating the growth of thicker hair."

Call to action: Just spray it on your scalp twice a day and let the formula do it's magic, I honestly think my hair might even be thicker than it ever was before.

Additional information

We aren't strict on the timings of the video so no problem if it's slightly over the 30 second mark. Feel free to make the language your own just sticking to the key messaging. Please just try and include really good quality audio - thanks!

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
The HairLoss Shop
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

For over 20 years our highly reputable clinics in the UK have been providing hair re-growth and transplant solutions for 1000’s of happy clients.

Now, the HairLoss Shop is bringing the expertise from our leading UK hair Surgeons to deliver unmatched hair growth products direct to our customers' door.

Clients will gain expert advice on which hair re-growth programme is right for their hair needs and enjoy fantastic results from our clinically-approved, specialist formulas - all without leaving the house!

The HairLoss Shop

Brand Guidelines

Hims

Tone of voice
Competitors/similar brands

Hims

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
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