Creatively promote our best-selling cream "Lait-Crème Concentré" by Embryolisse
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We'd like for you to get creative and make an engaging UGC video that promotes Lait-Crème Concentré!
Please share your ideas when you apply, and you will be selected on this basis. For example "Get Ready With Me, I would film in the morning while I get ready for work and talk through 3 reasons why I love using your cream!" or "Hopping on a TikTok trend, I'll explain the girl maths of purchasing your cream, while showing aesthetic clips of the product."
For inspo, you can check out creative hub: https://wetwirl.com/
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We'd like a creative and eye-catching video of you using the Lait-Crème Concentré. https://us.embryolisse.com/products/lait-creme-concentre-daily-face-and-body-cream
Create a script / storyboard that is natural and authentic to you, and also creative! You will need to share this with rachel@usetwirl.com ahead of filming.
We would like you to mention the key USPs of our best-selling moisturizer the Lait-Crème Concentré:
- Ideal make-up base
- Skin is well-moisturized, nourished and comfortable, so the make-up lasts longer.
- Recommended and used by professional make-up artists.
- Universal (for all skin types) & essential skincare “must-have”
- TikTok viral product.
- Best-seller since 1950.
- 6 in 1 (makeup primer, moisturizer, makeup remover, moisturizing mask, after shave care, after sun soothing product).
Learn more on https://us.embryolisse.com/products/lait-creme-concentre-daily-face-and-body-cream
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
- No blurry footage, not being able to see the product or you clearly
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CELEBRATING BEAUTY THE FRENCH WAY: CHIC, EASY, NATURAL, PROVIDING HIGH TOLERANCE AND EFFICACY TO ALL SKIN TYPES
Ever since Embryolisse was created by a dermatologist in 1950, it has demonstrated a unique savoir-faire in minimalist formulation based on the knowledge of the skin’s essential needs: hydration, nutrition and protection.
Embryolisse is a family-run laboratory that designs and manufactures all its products in France, with a rigorous selection of the best natural active ingredients, in eco-designed packaging (historical choice of aluminum, infinitely recyclable).
With its multi-functional products, Embryolisse has always simplified beauty to make it more effective, practical and accessible with a comprehensive selection of products, from skincare to beauty with its Artist Secret range.
Today, the performance and reliability of our products are universally acclaimed by pharmacists and make-up artists all around the world.
Caudalie, Avene, Nuxe, Cerave, Dermatologica
Casual
Caudalie, Avene, Nuxe, Cerave, Dermatologica
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