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Project Summary

Project Name
Story-time with Lifely, Podcast-style
Brand
lifely
Brand
Website
Compensation for this project
$250
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

A faux bite-size clip of a Podcast recording, which tells the story of a friend who went through a full mental and physical transformation thanks to the informed medical advice she received from taking Lifely's home blood test.

# Variations
2
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Lass dein Blut analysieren

https://www.getlifely.com/products/partner-bei-der-gewichtsabnahme

Mach den lifely Test, um herauszufinden, was deine Gewichtsabnahme verlangsamt oder zu einer Gewichtszunahme führen könnte. Einblicke in Blutwerte wie dein Kortisol Level, Leberprofil, Lipidprofil (Cholesterin), Vitamin D und Schilddrüse können für Klarheit sorgen und dir helfen, dein Gewicht zu kontrollieren.

Main Concept
Script/Description of Scenes

(Podcast Style Script, als wenn du gerade im Podcast mit einer anderen Person sitzt):

Sie hatte immer Probleme mit schwankendem Gewicht;

Alle Lösungen, die sie kannte, sogar zum Arzt zu gehen war einfach,super nervig, teuer, und umständig;

Und dann die Resultate wiederzubekommen dauert anscheinend ewig, manchmal informieren sie dich nicht mal!

Keiner konnte ihr so richtig sagen, was sie falsch macht,

Und als ich sie das letzte mal getroffen hab,

meinte sie zu mir: Ich hab die Lösung, es ist Lifely!

Und ich so, hm Lifely?

Und dann meinte sie, dass Lifely wohl Bluttests für Zuhause anbietet;

Sie ist auch noch super introvertiert, daher ist Lifely DIE Lösung für sie weil sie nicht zum Arzt gehen musste (haha),

Anscheinend hat sie ihre Ergebnisse schon innerhalb weniger Tage bekommen;

Lifely hat ihr dann einen super ausführlichehn Ärzt:innen-Bericht zu ihren Blutwerten geschickt,

Und das hat ihr wirklich geholfen ihr Gewicht zu kontrollieren, und das nicht nur äußerlich aber auch mental hat ihr das wohl super geholfen;

Sie wird später dazukommen, dann kannst du sie mehr dazu ausfragen,

Aber ich frag mich wirklich warum das nicht mehr Leute schon machen?!

Es war schmerzfrei,

Sie hat einen richtig detaillierten Einblick von erfahrenen Ärzt:innen bekommen, sogar mit Aktionsplan was sie verbessern kann!

Alles super bequem von zuhause aus!

Sie hat immer mit schwankendem Gewicht gekämpft,

Aber mit Lifely hat sie es wirklich in den Griff bekommen!

Additional information

Das Video soll so aussehen, als würdest du in einem Podcast sprechen! Gerne kannst du das Skript so anpassen, dass es natürlich für dich klingt!

DO:

  • The video should be around 40 seconds. 
  • The creator should have a playing age of 40+.
  • film in natural light, ideally facing a window
  • when not directly speaking to a camera, use VO but ensure audio quality is seamless and natural
  • Add engaging captions to your video! remember to submit the version without!
  • Keep it optimistic and inspiring, we want to encourage the audience!
  • Shoot high-res 

DON'T

  • don't sound like you're reading off a script, feel free to tweak the script to make it natural for you or speak from your own experience
  • don't film via TikTok app. In case of revisions please edit with CapCut or similar.
  • no blurry footage, not being able to see the product or you clearly
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
lifely
Pronunciation
Social Media
Category
Health/Wellness
About

lifely makes it possible for everyone to live a healthy life due to regular and easy blood testing. Customers can find out what their body is missing and with our individual health reports from our doctors, they get recommendations on what to change to increase their health holistically

already answered in other sheet

Brand Guidelines

already answered in other sheet

Tone of voice

already answered in other sheet

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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