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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Collagen Intense Radiance Activator Serum
Brand
Avant Skincare
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

Objective: Create a video that captures the essence and benefits of our Collagen Intense Radiance Activator Serum through authentic, engaging storytelling and high-quality visuals.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

About the Product:

Our Collagen Intense Radiance Activator Serum is infused with brightening and illuminating signature ingredients contributing towards visibly radiant and healthy skin.

The Science:

The Collagen Intense Radiance Activator Serum is a unique formulation that combines Collagen and Lecithin amongst other powerful actives and ingredients.

  • Collagen aims to work as an important building block for elasticity, and helps reduce the appearance of fine lines and wrinkles. 
  • Rich in softening, soothing and moisturising properties, Lecithin helps hydrate, replenish and repair the skin, making it an excellent treatment for mature and dry skin.

Read more here: https://avant-skincare.com/en/serums/79-collagen-intense-radiance-activator-serum-647297417106-5060762540225.html#/52-packaging-original_pack

Main Concept
Script/Description of Scenes

Please create a script that is natural and authentic to you including all the requirements below :)

Content Requirements:

  • Share your genuine experience and noticeable changes.
  • Show the journey from initial application to visible results.
  • Use natural or bright lighting with a minimal and aesthetic background.

Key Points to Include:

  • Helps contribute towards radiant and healthy skin
  • Aims to smooth the appearance of fine lines and wrinkles
  • Formulated with Collagen
  • Suitable for all skin types, including sensitive skin

About Avant: At Avant, we aim to educate our customers by helping them to better understand the ingredients they put on their skin and make an informed choice. We are dedicated to researching the benefits of natural ingredients and utilising advanced scientific techniques to create the most nutrient-dense skincare products. Fully embracing skincare-to-share™, our inclusive products are designed to meet the needs of all skin types, irrespective of gender, skin colour, or ethnicity, making our skincare accessible to everyone.

About the Product:

Our Collagen Intense Radiance Activator Serum is infused with brightening and illuminating signature ingredients contributing towards visibly radiant and healthy skin.

The Science:

The Collagen Intense Radiance Activator Serum is a unique formulation that combines Collagen and Lecithin amongst other powerful actives and ingredients.

  • Collagen aims to work as an important building block for elasticity, and helps reduce the appearance of fine lines and wrinkles. 
  • Rich in softening, soothing and moisturising properties, Lecithin helps hydrate, replenish and repair the skin, making it an excellent treatment for mature and dry skin.

Read more here: https://avant-skincare.com/en/serums/79-collagen-intense-radiance-activator-serum-647297417106-5060762540225.html#/52-packaging-original_pack

Additional information

Do's:

✅ Speak confidently to the camera

✅ Film in natural/bright lighting with a minimal + aesthetic background

✅ Add auto-captions and double-check for correct spelling and grammar

✅ End the video by directing followers to check out the link in your bio: "Click the link in my bio to check it out!"

✅ Ensure the video reflects the brand's ethos and positioning

✅ Incorporate personal anecdotes or application shots with the serum as the main feature

✅ Keep the content organic and engaging

Don'ts:

🚫 Use explicit language or sounds

🚫 Mention or show any other brands

We'll review your content and provide feedback as soon as possible. Thank you for your creativity and effort!

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Avant Skincare
Pronunciation
Social Media
Category
Brand Guidelines

elemis

dr barbara sturm

Tone of voice

Professional

Competitors/similar brands

elemis

dr barbara sturm

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

Your uploads

Submitted on:
July 15, 2024
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In Quality Check
Quality Checked
Usage Rights Consented
Submitted on:
July 11, 2024
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In Quality Check
Quality Checked
Usage Rights Consented

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When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

File 1

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Please note: It may take up to 10 min until your assets are shown here.
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