Unboxing/review videos of hearing aids
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We want this ad to be like the competitors, except the transitions to be from the product to the actual person speaking holding the product, explaining how good it is how affordable, an how much they've made a major change on there ability to hear.
You don't necessarily need to be experiencing hearing loss to work on this video project, as long as you're comfortable talking about it :) We have lots of 5 star reviews and need your help portraying this in video format for our advertising!
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Please create a script that sounds natural and authentic, like the inspo video shared!
Remember to start with a Hook and end with a CTA.
For the script, please speak to camera holding the product. The key messaging to get across is:
- how good it is
- how affordable
- how much they've made a major change on your ability to hear
Here are some USPs you can mention to support 'how good it is' and how they work to support users ability to hear:
- Bluetooth Connectivity
- High-Quality Sound
- Customisable Sound Profiles
- Comfort and Design
- Easy Setup and Use
- Rechargeable Batteries
- Smart Features
- Durability
- Remote Adjustments
- Multiple Program Settings
- Music and Media Streaming
- Enhanced Speech Understanding
- Support and Service
We'd also like you to film b-roll to put over the video, make it engaging switching up the scenes.
- product closeups, unboxing, highlighting the features of the product
- showing you wear it, putting it on
- out and about using the hearing aids - going for a walk, on the bus, at the store, at work, with family, etc.
- anything else you can film with the product in hand
We want the tone of voice to be quite serious and not comedic in anyway so can be taken seriously while sounding genuine.
1 minute 20 max
Twirl is happy to support with editing if you need!
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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HearForYou is a premier brand in the hearing aid industry, renowned for its cutting-edge technology, exceptional sound quality, and customer-centric approach. Here’s what makes HearForYou the leading choice for hearing aids
https://thehearingco-eu.com/?twsource=google&twadid=700752609325&twcampaign=21332620925&gadsource=1&gclid=Cj0KCQjwsaqzBhDdARIsAK2gqndZdHcXXPoNzpawF5b8U5-wYIS7E9u4VZpydjN1TWeCTrK3qbEwk44aAnEBEALw_wcB
professional
https://thehearingco-eu.com/?twsource=google&twadid=700752609325&twcampaign=21332620925&gadsource=1&gclid=Cj0KCQjwsaqzBhDdARIsAK2gqndZdHcXXPoNzpawF5b8U5-wYIS7E9u4VZpydjN1TWeCTrK3qbEwk44aAnEBEALw_wcB
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