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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Freja - general health and wellbeing content
Brand
Take Stock Foods t/a Freja
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description
  • Combination of shots of facing the camera, the packaging, you handling the product, warming it, sipping it, etc.- You don’t need to talk to the camera, it should be a voiceover - Lots of cutting between shots please to keep it engaging and hold the viewer's attention.- These are ads for Instagram or tik tok so pls use trending so please be aware of music licensing - again pls look at the example ads and use similar music.  Trending is good but not to be overpowering. - Please make sure that key shots are very visible and in the safe space for tik toks etc
# Variations
Additional Variations
0
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

100% natural bone broth that comes in 4 flavours - chicken, beef, fish & veg. All the broths are ready to drink/use straight from the carton and be sipped as is or used in cooking. They can order online. www.frejafoods.com

Main Concept
Script/Description of Scenes

Hook: 

You've got to try this amazing bone broth from Freja / This bone broth from Freja is a total game changer / This bone broth from Freja is my health and wellness secret weapon / I'm so excited, I've just got my Freja bone broth

Body:

Benefits:An incredible all-rounder for your health and wellness!-Great for your gut health and digestion-Supports skin, hair and nails-Supports immune system-Perfect for when you’re watching your fat and calorie intake-Boosts metabolism                                                                                                                                                                                            Advantages:-Tastes amazing, I like to drink it just as it is or use it in cooking, really boosts the flavour and nutrition in my recipes. Unlike other superfood blends that can taste disgusting, this is genuinely a delicious drink and cooking ingredient

- So convenient 

– you can store it in the cupboard till you need it and it comes with this really handy resealable cap so you can just put the lid back on and put any leftovers in the fridge.

-Packed with protein, collagen and amino acids 

- Completely clean label 

– there’s no nasties in there, its 100% natural

- So great for my overall health and wellbeing and so easy to use everyday

Why Freja:

- Freja is my favourite/go-to/the best bone broth brand 

– they’re just a lovely company, they’ve got free delivery, its so easy to order online and they’ve got a no-quibble returns policy.                                                                                                                     - I get my on subscription so I’ve always got some in the cupboard/never run out

CTA: 

You’ve got to try Freja bone broth – click on the link below to buy, or go to frejafoods.com

 Try it now, you won’t regret it – click on the link below or go to frejafoods.com

Additional information

Creators who specialise in food/beverage and health and wellness, https://www.instagram.com/reel/CoRfPJ2D4nI/?utmsource=igwebcopylink&igshid=MzRlODBiNWFlZA==, 

https://www.instagram.com/reel/CoRfPJ2D4nI/?utm

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Take Stock Foods t/a Freja
Pronunciation
Freya
Social Media
Category
Food/Beverage
About

We sit in both Food/Beverage and Health/wellness. Freja bone broth is an award winning,  100% natural, store cupboard friendly bone broth that comes in 4 delicious flavours. Its the original superfood, a great all health and wellbeing allrounder. Its low fat and low calorie but packed with collagen, protein and amino acids to support:                                                                                         

Gut Health & Digestion

Immune System

Joints & Inflammation

Skin, Hair & Nails

Cognitive Function & Sleep

Metabolism & Weight loss

Menopause Symptoms

Convalescence

Freja

Brand Guidelines

Dirtea

Tone of voice

Quietly confident, educational, warm, inspiring, illuminating, cheerful

Competitors/similar brands

Dirtea

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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