Price Content - Q+A Peptide SPF 50
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
A video explaining the importance of wearing SPF daily, and why Q+A’s Peptide SPF 50 is the perfect choice, especially at this price point.
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Peptide SPF 50 Anti-Ageing Daily Sunscreen
Shield your skin from the damaging effects of the sun with this lightweight, non-sticky daily sunscreen.
Infused with collagen-boosting Pre-Peptides and brightening Adzuki Beans, this hybrid mineral formula not only offers broad-spectrum protection against UVA and UVB rays but also promotes a rejuvenated, youthful and supple complexion. When absorbed, expect minimal white cast and a protected, hydrated and radiant complexion.
https://www.qandaskin.com/
Hook: I’ve found the best affordable sunscreen for mature skin!
Scene 1–
Talking to the camera
Script 1-
‘I’ve found THE best affordable sunscreen for mature skin’
Scene 2-
A short video of the product in the box to open the video, holding this in your hand or positioned laying down on a flat surface, ideally with natural light.
Script 2–
‘As I've gotten older protecting my skin from ageing-prematurely is one of my biggest skin priorities, but a great sunscreen can be SO expensive! This SPF from Q+A is such a good find, it’s £15 and not only delivers SPF 50 protection but has added skin benefits too.
Scene 3–
Pump product on to hand to show off texture
Script 3 –
‘It’s packed with Peptides which help stimulate collagen production. The more collagen in your skin, the more plump it will appear. It’s the perfect choice if you’re looking to keep your complexion youthful, and protect it from UV rays which can age the skin!'
Scene 4–
Product being applied to skin
Script 4–
‘The super affordable price isn’t the only thing I love about this formula. It absorbs into the skin so quickly, but also manages to keep my skin moisturised throughout the day. I can’t find a reason not to use this daily!
Key Messaging:
- Affordable price point of £15
- Made for mature skin types
- Absorbs into skin leaving minimal/no white-cast
- Has added skin benefits (anti-ageing, rejuvenating)
- Non-greasy texture
- Broad Spectrum protection (UVA & UVB)
- Added anti-ageing benefits
- SPF 50 protection
Niacinamide pronounciation: nigh-a-sin-a-mide - Nigh as in short for night! For additional help, if you are to pop the word Niacinamide into google translate to read out loud, this is the correct pronunciation.
Video requirements
- Brand name is pronounced ‘Q and A’
- Record a voiceover to fit the speed of the corresponding video
- Film in bright, natural lighting
- Film in a home setting, ie bathroom, bedroom or other clean space.
- Shoot in high resolution for enhanced video quality
- Film on camera app (on mobile device)
- Video must clearly show application to face
- Script can be adapted to suit tone of voice of creator, as long as key messaging is covered
- Script can be recorded as a ‘voiceover’ or in ‘real-time’
Creator requirements:
- Skin Type: Normal skin/mature skin
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Ellipsis Brands is a beauty brand incubator inspired to deliver meaning and relevance to an ever-changing market. Our ambitious and creative nature, combined with a unique vertically integrated business model, allows us to deliver innovative brand creation.
Brands in our portfolio include ingredient-led skincare brand Q+A and men's grooming brand Percy Nobleman.
In a friendly tone of voice, but delivering educational content to our audience.
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