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Project Summary

Project Name
Chicken Katsu Sando Recipe
Brand
We Are Freak
Brand
HOVIS
Compensation for this project
$110
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

This is a recipe video using two different brands! Hovis Soft White Extra Thick bread, Yutaka Panko Breadcrumbs, Yutaka Katsu Curry Sauce to make a delicious Chicken Katsu Sando

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Main Concept
Script/Description of Scenes

Ingredients

  • 4 slices Hovis Soft White Extra Thick Bread
  • 2 chicken breasts
  • 1/2 cup Yutaka Panko Breadcrumbs
  • 2 tbsp flour
  • 1 egg, beaten
  • 1/4 cabbage, shredded
  • 1/2 pack Yutaka Katsu Curry Sauce
  • 1/2 onion, chopped
  • 300ml hot water
  • 1/2 tbsp vegetable oil
  • Salt and pepper
  • Oil for frying

Recipe

  1. Prep Chicken: 

Pound chicken, season, dredge in flour, egg, then Yutaka panko crumbs.

  1. Fry Chicken:

Fry at 350°F for 4-5 mins per side.

  1. Make Curry Sauce:

Cook onion, add water, Yutaka curry sauce, simmer 7 mins.

  1. Assemble:

Spread curry sauce on Hovis bread, add cabbage, chicken, more sauce, top with bread.

Serve:

  • Trim crusts, slice, and serve.
  • Follow the recipe here for more detailed instructions, however it does not include adding the sauce so please make sure to add this in. https://somethingaboutsandwiches.com/chicken-katsu-sandwich/ 
  • When using the branded products, please show the packaging to the camera first before using. This applies to all three (Hovis Bread, Yutaka panko crumbs and Yutaka katsu sauce)
  • End frame - Please show you happily eating the sandwich with a nice backdrop or tidy area/garden.

VO: Can narrate how to make the recipe and youre free to add anything you feel appropriate (e.g. storytime), should feel very organic like chatting to a friend, not 'salesy'

Additional information

Must have a basic level of cooking skills! :)​

Deliverables:

Final Edit - with voiceover/captions/music

Raw Edit - ASMR only (no voiceover/captions/music)

A £15 budget to purchase the bread and ingredients will be reimbursed after the project. You can find Yutaka products in your local sainsburys or via the link provided.

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
We Are Freak
Pronunciation
Social Media
Category
About

Freak is a full service Digital agency that work with numerous brands to bring their social media, website and interactive ideas to life.

Brand Guidelines

We love a variety of brands! 

Tone of voice

A mix of professional, friendly and engaging. 

Competitors/similar brands

We love a variety of brands! 

Details on brand
Name
HOVIS
Social Media
Category
Food/Beverage
About
Soft White Medium Sliced Bread Soft from the first slice to the last, it’s the perfect bread for sandwiches or toast. Benefits: Low Fat, Low Sugar, Source of Protein
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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