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Project Summary

Project Name
Testimonial Style - StaySafe All-in-1
Brand
Playfair Marketing Ltd
Brand
LIFESAFE TECHNOLOGIES
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description
  • Creator to talk about them getting a StaySafe All-in-1
  • E.g. ‘I can confirm I have found a safety device needed for anywhere a fire might start. The StaySafe All-in-1. I have put these around my house and now I have peace of mind’
  • Maybe to make a joke about bad cooking? 
  • Talk about the size of it and how it can fit in cupboards etc.
  • Creator to mention they will be getting some for their family as well. 
  •       Talk like you are talking to a friend.
# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.lifesafetechnologies.co.uk/products/staysafe-all-in-1-fire-extinguisher  .  The StaySafe All-in-1 Fire Extinguisher is For multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. It extinguishes dangerous Lithium-Ion battery fires, the battery technology found in phones, laptops, e-scooters and more. Keep one anywhere a fire might start, fits comfortably in the kitchen, car, caravan, campervan or camping

Main Concept
Script/Description of Scenes

Start with: Stop scrolling! I can confirm I have found a safety device needed for anywhere a fire might start. (Then show the StaySafe All-in-1 Fire Extinguisher)

Speak about the benefits such as it being small (small enough to fit in cupboards), lightweight, looks very easy to use. It can extinguish multiple types of fires including lithium-ion batteries, electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. Can speak about it being eco friendly and fully tested and approved.

Mention how you have put these all around the house, especially the kitchen (creator to make a bad cooking joke). 

Speak about having peace of mind knowing there is multiple StaySafe All-in-1's placed in different locations around the house and how you will be getting some for your family as well. 

End with something like: All I can say is I'm so happy I found this product, I already feel safer knowing this is close by (whilst showing the product)

Additional information

Feel free to add a little bit to the script if needed just make sure it's along the lines of the product. Keep authentic!

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Playfair Marketing Ltd
Pronunciation
Social Media
Category
Marketing agency
About

We at Playfair Marketing integrate with and understand businesses - then work with our clients to provide strategy and content based on results. We use our strengths in building online sales platforms, content, video, social, search and advertising to engage and inspire their audience with a commercial focus.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
LIFESAFE TECHNOLOGIES
Social Media
Category
Home and Living
About
Lifesafe Technologies have a product called the StaySafe All-in-1 Fire Extinguisher. The StaySafe All-in-2 Fire Extinguisher is small, compact, lightweight and easy to use. It is for multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. The StaySafe All-in-1 also extinguishes dangerous Lithium-Ion battery fires: The battery technology found in phones, laptops, e-scooters and more They are suitable for keeping one anywhere a fire might start. Fits comfortably in the kitchen, car, caravan, campervan or camping. A liquid fire extinguisher that’s safe to use on electrical fires. The All-in-1 is specially formulated to work safely on electrical fires up to 1000V. It is fully tested and approved. We work with recognised standards and trusted third-party testing facilities to ensure our products are fully approved for use. The StaySafe All-in-1 is Non-toxic, non-hazardous and eco-friendly. One of the most eco-friendly extinguishing solutions available. No toxic residue left behind, and less waste to clean up.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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