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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Teeth Whitening Toothpaste
Brand
Whites Beaconsfield
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We would like a simple, quick and enthusiastic video with our Whitening Toothpaste. You brush your teeth everyday so why not whiten them at the same time?                                                                                                                                      Our Whitening Toothpaste will clean teeth, freshen breath and do ALL the goodness that a 'normal' toothpaste would but also WHITEN at the same time! Genius right?

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about
Main Concept
Script/Description of Scenes

Strong hooks are KEY! You will only have a few seconds to capture your audience's attention so this is crucial!  Adding text on screen for your hook is advised and helps determine whether a viewer will stop to watch your video or keep scrolling. 

Script:                                                                                                                                                                                                    

GAME CHANGER show teeth and toothpaste 

Everyone has been asking how I keep my teeth white - whites beaconsfield is my answer showing toothpaste 

This toothpaste is my holy grail, it cleans your teeth, removes all bacteria and does all the good things any ‘normal’ toothpaste does but it also whitens your teeth!!! 

I am nearly running out of this so I do need to order more but guyssss you brush your teeth everyday so you might aswell whiten them at the same time! 

I will probably never stop using this - it keeps my teeth looking insane so why would i 

My teeth just say it all so if your wanting whiter teeth without spending thousands and doing anything fancy just get this and your life will transform! 

big smiles, super natural and casual approach, very enthusiastic about the product and also your teeth!

Additional information

Please check out our TikTok to get familiar with our brand and product!

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Whites Beaconsfield
Pronunciation
Whites Beh-kuhnz-field
Social Media
Category
Beauty/Cosmetics
About

Whites Beaconsfield are the UKs Leading Provider of Non-Peroxide Teeth Whitening Products! At Whites Beaconsfield we have one core focus, putting smiles on the face of our customers in the safest and most cost effective ways possible. We have spent years extensively researching and developing our teeth whitening formula and are proud to have curated what we believe is the best non-peroxide formula in the world. 

We are FUN, innovative and have a passion for making people smile so when looking for Creators we always look out for energy, enthusiasm and lots of creativity!

Brand Guidelines

The Ordinary 

Tone of voice

Enthusiastic 

Upbeat 

Fun 

Playful 

Casual 

Friendly

Competitors/similar brands

The Ordinary 

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

File 1

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