Low ABV gin with a great flavour
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This project requires a physical product
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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
Thanks for confirming! We'll let the brand know that you have received their product(s) and are now ready to make their content.
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary
Project Name
Low ABV gin with a great flavour
Brand
Otherway London
Brand
Decem
Website
https://decemdrinks.com/Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes
The Brief
Description
We'd like a short video describing our Gin.
# Variations
Additional Variations
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Ad specs
Story
Square
16:9
4:5
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Product / Service you'll be talking about
A pioneering new liquid, innovatively distilled with fragrant botanicals for a full flavoured 10% G1N.
Main Concept
Script/Description of Scenes
- “Okay so here’s a purchase I was wrong about”
Talking to camera in kitchen
- “I saw Decem all over social media and decided it couldn’t live up to the hype.”
Film over your shoulder looking down at one of our Instagram videos on your phone
- “I bit the bullet and ordered a bottle, it arrived the next day.”
Picking up box left on doorstep
- “I was instantly impressed with the design of the packaging and label but didn’t expect the taste or lower alcohol drinking experience to match the complex flavours of my usual go to brand.”
Unbox and showcase the bottle
- “But.. like many things in my life I was happily mistaken! The fragrant botanicals used in the distilling process have a refreshing and delicious flavour.”
Making a refreshing G&T and take a gentle sip
- “On top of that I found I was still able to relax without feeling groggy and tired the next day.”
Big smile
- “5 Stars from me. Thank you DECEM.”
Hold up glass to cheers
Please overlay captions to the video [submit both a raw edit and a final edit]
Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
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About the client
Name
Otherway London
Pronunciation
Website
https://otherway.com/Social Media
Category
Marketing agency
About
Born in 2013, Otherway is a strategically-led studio where design and communications work together.
We launch, transform and invest in brands to create a more positive future.
Based in London and San Francisco, our multi-disciplined team is a collaboration of strategists, designers, writers, creatives, producers and digital experts – all full of smart ideas and a fearless attitude to help our partners succeed.
Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Decem
Website
https://decemdrinks.com/Social Media
Category
Food/Beverage
About
A pioneering new drink, innovatively distilled with fragrant botanicals for a full flavoured 10% G1N. Founded by renowned foodie and MasterChef finalist Billy Wright, we set out on a journey to create a liquid that has all the botanical taste of a premium London Dry Gin but doesn’t rely on alcohol to carry the flavour. Our 10% G1N allows for lighter drinking yet retains complex, delicious flavours.
Brand Guidelines
Competitors: Quarter Light Spirits TOV: Female focus, authentic, serious but fun. Pronounciation: Des em
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.
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Please note: It may take up to 10 min until your assets are shown here.
Upload more contentYour content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.
Please note: It may take up to 10 min until your assets are shown here.
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