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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
GYMSKIN Post Workout Body Wash
Brand
GYMSKIN
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We'd like a UGC style review for our  product Post workout Body Wash to be used as an advert on socials.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about
Main Concept
Script/Description of Scenes

Hi guys! Please share your script with Twirl ahead of filming. This is just a guide, these are just ideas that we like but please make it your own.

Please read the linked document for full details of both products included in the set so you understand their use case and benefits.

The most important thing is that it comes off authentic so please speak as you normally would. All product information is on the link provided. 

HOOK ideas:

  • "This is nuts. Why has nobody done this ‘til now? A shower gel MADE for gym rats and just generally active people."
  • "My friend was banging on about this shower gel, so I had to try it out."

Body Ideas:

  • "I love staying active, but my skin was craving something more. Here’s GYMSKIN's Post Workout Body Wash – my daily essential for muscle recovery, deep cleansing, and skin hydration. It's not just about fitness; it's about total skin care."
  • "GYMSKIN's Post Workout Body Wash is my go-to after every workout. It’s the secret to muscle recovery and smooth, clean skin. The perfect way to end a tough session."
  • Ingredients Info Ideas:
  • "The Post Workout Body Wash uses powerful ingredients like Arnica extract and Himalayan mountain salt to actively promote muscle recovery and skin hydration. It’s designed to cleanse deeply while nourishing and hydrating your skin."

Closing CTA Ideas:

  • "GYMSKIN isn’t just skincare; it’s a lifestyle. Stay active, stay fresh, and let your skin thrive."
  • "Achieve your fitness goals without compromising your skin. With GYMSKIN, your skincare routine is as strong as your workout."
  • "Take your post-workout routine to the next level with GYMSKIN. Because your skin deserves the best, just like your fitness."

--

refer to inspo links for visual guide

Additional information

DO

  • Duration should be around 60 seconds
  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

SUBMITTING FORMATS

  • for your first submission, please deliver the 9x16 format with and without captions
  • After any revisions and sign off, please deliver all other formats requested by the brief. This can easily be done via CapCut so you do not need to film or edit multiple times. If you need support, reach out to us!

1 December 2023

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
GYMSKIN
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

The intersection of fitness and skincare. Regular exercise exposes your skin to unique challenges. We've collaborated closely with leading dermatologists and cosmetic chemists to create a skincare range that directly targets these challenges, promoting skin heath, aiding in recovery and protecting from damage.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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