This project requires a physical product
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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Vitamin C Jelly Eye Patches
Brand
Nip + Fab
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

We are about to launch our new Vitamin C Fix Jelly Eye Patches, so we need some footage of the patches being applied (please remember that the small corner is supposed to be worn in the inner corner of the eye - a lot of people wear these wrong so please check the images on our website if you're not sure)

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Treat your under-eyes to the Vitamin C Fix Brightening Hydro Gel Eye Patches. In as little as just 10 minutes, these vitamin C eye infused patches work hard to reduce the look of dark circles and fine lines, to reveal radiant, bright under eyes. Price: £19.95 for 20 patches

vitamin C: a powerful free-radical scavenger and firmness and elasticity booster, that also helps attenuate the appearance of dark spots and pigmentation

ferulic acid: an antioxidant that boosts vitamin C activity 

caffeine: to tackle puffiness and undereye dark circles

liquorice root: contains an active compound called glabridin, which may also help diminish the appearance of dark under-eye circles, discoloration, and age spots

chondrus crispus extract: also known as seaweed extract it is primarily used for hydration and moisturisation of the skin, and in turn, it also fights the visible signs of aging

soybean seed extract: packed full of antioxidants and nutrients, it is known to help even skin tone

sea buckthorn oil:  red-orange oil derived from Serbian pineapple which is a flowering plant that produces these special orange berries. It has 1- times more vit C than orange and has various other antioxidants to reduce the signs of aging 

peptide complex: containing 32 skin strengthening peptides that help reduce wrinkles and improve elasticity

Main Concept
Script/Description of Scenes

Please create a script/concept that is natural and authentic to you!

VISUALS:

It would be great to see the creator show the product, show the opening of the product and getting the patches out with the tweezers, applying to the face, maybe doing something fun while they're on, lying back and relaxing, doing household chores, watching TV etc. Then show removing them and patting in the excess product. 

Please see the example for inspiration, the close-ups are great, we really want to see the application and the plumped eye are after use.

VOICEOVER;

For the voiceover, it would be great for the creator to talk about how these help to depuff their undereyes in the morning, how they are great for sensitive skin, how they are part of self care, how they brighten dark circles. We really want this to come off as genuine so please talk about why you love them. 

Also important is to mention that these are the Vitamin C version of the viral Hyaluronic Fix jelly eye patches, Vitamin C will really brighten and tackle dark circles.

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

SUBMITTING FORMATS

  • for your first submission, please deliver the 9x16 format with and without captions
  • After any revisions and sign off, please deliver all other formats requested by the brief. This can easily be done via CapCut so you do not need to film or edit multiple times. If you need support, reach out to us!

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Nip + Fab
Pronunciation
Nip and Fab
Social Media
Category
Beauty/Cosmetics
About

Cruelty-free, vegan and ingredient-led skincare.

At Nip + Fab our goal is simple. Luxury, ingredient-led skincare formulations at high street prices and an ingredient education for everybody. We’ve been making results-driven, accessible formulas for over 10 years, so no matter your age or skin concern, you can find a range that suits you and your skin.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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